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www.similarweb.com

New York, NY

Similarweb is a global digital intelligence company delivering digital data and insights to help organizations understand markets, competition, and customer behavior.

Similarweb is a global digital intelligence company that provides digital data and insights to businesses. It enables organizations to understand markets, competitors, and audiences by analyzing website and app activity and other digital signals. Serving a worldwide customer base from small businesses to large enterprises, Similarweb delivers data and analytics that help teams make informed decisions, monitor performance, and identify opportunities across web, apps, and ecommerce.

Mission statement

To create the most accurate, comprehensive, and actionable Digital Data, so every business can win their market.

Products & Services

Digital Travel Analytics Platform

Provides real-time travel market insights and performance tracking for better decision-making.

www.similarweb.com/corp/custom-performance-reporting/digital-travel-analytics
  • Conversion Funnel Optimization — Maximize Conversion Rates
  • Real-Time Travel Insights — Access Current Market Data
  • Line-of-Business Performance Tracking — Benchmark Business Performance
  • New vs Returning Travelers — Enhance Customer Retention
  • Travel Data Segmentation — Tailored Marketing Strategies

Retail Intelligence Platform

Optimize pricing and performance with comprehensive retail analytics and insights.

www.similarweb.com/corp/retail
  • Consumer Analytics — Track Shopper Behavior
  • Cross Retail Analysis — Benchmark Across Retailers
  • Digital Shelf & Pricing Intelligence — Optimize Pricing Strategies
  • Shopper Behavior — Analyze Shopper Patterns
  • Marketplace Trends — Spot Market Trends

Amazon Sales Analytics Platform

Gain comprehensive insights into your Amazon sales and shopper behavior.

www.similarweb.com/corp/retail/amazon-sales-analytics
  • Benchmarking by Product/Category — Monitor Performance Effectively
  • Full Brand Visibility on Amazon — Understand Brand Performance
  • Real-Time Amazon Sales Visibility — Access Live Sales Data
  • Shopper Journeys on Amazon — Map Shopper Behavior
  • Weekly Granularity — Stay Updated with Trends

App Intelligence Platform

Gain insights into app competitors to enhance your market strategies.

www.similarweb.com/corp/apps
  • App Competitor Analysis — Benchmark App Performance
  • App Revenue Analytics — Evaluate Monetization Strategies
  • App Usage Analytics — Track User Engagement
  • App-Web Insights — Integrate Web and App Performance
  • App Demographics & Interests — Analyze User Demographics
  • App Ratings & Reviews — Monitor User Feedback
  • App Technographics (SDK) — Reveal Competitor Tech-Stacks

Data Partnerships Service

Unlock Strategic Data Collaborations for Informed Decisions.

www.similarweb.com/corp/daas/data-partnerships
  • API & MCP Delivery — Access Real-Time Data
  • Keywords Dataset — Unlock Keyword Opportunities
  • Companies Dataset — Understand Target Behavior
  • Websites Dataset — Gain Market Intelligence
  • Apps Dataset — Evaluate App Performance
  • Scale and Refresh — Always Access Up-to-Date Data
  • Ecommerce SKUs Dataset — Evaluate Product Performance
  • Stocks Dataset — Monitor Stock Performance
  • Technologies Dataset — Discover Technology Insights

AI Studio Platform

Leverage AI Studio for instant insights and competitive intelligence to drive informed business decisions.

www.similarweb.com/corp/ai/ai-studio
  • Instant Insights — Receive Comprehensive Answers
  • AI-Powered Market Insights — Make Informed Decisions
  • Deep Research — Create Detailed Reports
  • Custom AI Dashboards — Visualize Data Effortlessly
  • Gen AI Visibility — Monitor Brand Presence
  • AI Trend Analysis — Detect Market Trends
  • AI Trend Analyzer Agent — Enhance Analytical Capabilities

Advisory Services Service

Gain deeper market and consumer insights through tailored consulting services.

www.similarweb.com/corp/advisory-services
  • Brand Health Tracking — Track Brand Health Effectively
  • Custom Reporting — Receive Tailored Reports
  • Category Insights — Leverage Category Insights
  • Market Share Dashboards — Track Market Performance

Data Hub Platform

Centralizes data delivery for AI training, analytics, and insights.

www.similarweb.com/corp/daas/datahub
  • Data Feeds — Access Diverse Datasets
  • Data for AI — Power AI Applications
  • Real-Time Insights — Get Real-Time Data
  • Integrations — Seamless Data Integrations
  • Data Licensing — Flexible Licensing Options
  • Custom Reporting — Tailor Reports to Needs

Market Segments

Competitive intelligence

Capabilities that collect, analyze, and surface competitor positioning, traffic and market-share signals across web and apps to inform strategic decisions.

App market intelligence

Analytics that measure app usage, revenue, ratings, reviews, demographics, and SDK technographics to optimize acquisition, retention, and monetization.

Ecommerce marketplace analytics

Insights and benchmarking for brand and seller performance on marketplaces (including Amazon), shopper journeys, SKU-level sales, and category benchmarking to optimize assortment and promotions.

Digital shelf and pricing analytics

Cross-retailer monitoring of product availability, pricing, assortment depth and digital-shelf performance to inform pricing, assortment and promotional strategies.

Travel digital analytics

Real-time analytics for travel verticals to track new versus returning travelers, optimize conversion funnels, and measure line-of-business performance across flights, hotels, packages and cruises.

Ideal Customer Profiles

Growth Stage Technology And Digital Brands

Global growth-stage tech and digital brands seeking actionable market intelligence.

Head Of Growth

Drive overall growth, optimize campaigns, test strategies

Competitive Intelligence Analyst

Identify threats and opportunities, maintain edge

Marketing Operations Manager

Streamline marketing reporting, improve campaign ROI

Amazon And Marketplace Brand Owners

Global brands needing real-time Amazon visibility and shopper insights.

Amazon Brand Manager

Maximize Amazon performance and profitability

E-commerce Analytics Lead

Improve category performance and product mix

Brand Growth Manager

Increase sales velocity and share on Amazon

App Developers And Mobile-First Companies

Global app teams seeking user, revenue, and competitive analytics.

Mobile Product Manager

Improve onboarding, retention, monetization

Growth Manager

Increase ARPU, improve retention

Engineering Lead, Analytics

Reliable data pipelines, scalable dashboards

Travel And Hospitality Brands

Global travel brands seeking real-time travel insights and funnel optimization.

Director Of Digital Marketing

Increase bookings, optimize channel mix

Performance Marketing Manager

Improve ROI across hotels, flights, packages

Data Driven Enterprises

Global enterprises needing scalable data feeds and AI-ready datasets.

Chief Data Officer

Enable enterprise-wide AI initiatives

Data Platform Director

Streamline data access for teams

Data Engineer

Reliable data pipelines

Related Organizations

Common Questions

What does Similarweb do?
Similarweb is a global digital intelligence company that provides digital data and insights to businesses. It enables organizations to understand markets, competitors, and audiences by analyzing website and app activity and other digital signals. Serving a worldwide customer base from small businesses to large enterprises, Similarweb delivers data and analytics that help teams make informed decisions, monitor performance, and identify opportunities across web, apps, and ecommerce.
What problems does Similarweb solve for Growth Stage Technology And Digital Brands?
Difficulty tracking competitive landscape; data fragmentation; slow decision cycles
What problems does Similarweb solve for Amazon And Marketplace Brand Owners?
Limited visibility across Amazon performance; benchmarking gaps; lag in shopper insights
What is Similarweb's role in the Competitive intelligence market?
Capabilities that collect, analyze, and surface competitor positioning, traffic and market-share signals across web and apps to inform strategic decisions.
What is Similarweb's role in the App market intelligence market?
Analytics that measure app usage, revenue, ratings, reviews, demographics, and SDK technographics to optimize acquisition, retention, and monetization.
Similarweb — company overview