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www.ameritas.comLincoln, Nebraska, United States
Nationwide mutual holding company delivering insurance and financial services via its subsidiaries.
Ameritas Mutual Holding Company is a nationwide mutual organization that provides a broad suite of insurance and financial services through its subsidiaries. Serving individuals, families and businesses, Ameritas enables planning and protection through a network of affiliated companies and independent financial professionals. The organization emphasizes a mission to help customers live better lives over lifetimes and a customer-centered approach to financial planning and risk management.
Mission statement
Our mission is to make the lives of our customers and their families better over lifetimes.
Products & Services
Life Insurance Product
Comprehensive life insurance solutions for financial security and legacy planning.
www.ameritas.com/life-insurance- ✓ Life Insurance Types — Diverse Options to Meet Needs
- ✓ Digital Tools and Access — Access Convenient Online Resources
- ✓ Underwriting Options — Streamlined Application Processes
- ✓ Living Benefits — Access Funds During Life
- ✓ Financial Planning Support — Enhance Financial Literacy
Disability Income Insurance Product
Protects your income during illness or injury for financial stability.
www.ameritas.com/disability-income- ✓ Core Product Lineup — Provides Tailored Income Protection
- ✓ Coverage Definitions — Flexible Definitions of Disability
- ✓ Guaranteed Standard Issue — Simplifies Access to Coverage
- ✓ Additional Benefits — Offers Comprehensive Coverage Benefits
- ✓ Mental Health Coverage — Ensures Inclusive Mental Health Protection
- ✓ Riders and Add-ons — Enhances Customization with Riders
Annuities Product
Secure your future with tax-deferred growth and flexible income options from Ameritas annuities.
www.ameritas.com/annuities- ✓ Annuity Types — Choose From Multiple Types
- ✓ Income Options — Customize Your Payout
- ✓ Tax-Deferred Growth — Enjoy Tax-Deferred Accumulation
- ✓ Income Protector Rider — Receive Lifetime Income
- ✓ Market-Linked Returns — Potential for High Returns
Dental and Vision Insurance Product
Comprehensive dental and vision coverage to enhance employee satisfaction and overall health.
www.ameritas.com/businesses/dental-vision- ✓ Coverage Scope — Supports Comprehensive Health Needs
- ✓ Employer Focus — Enhances Employee Benefits Packages
- ✓ Nationwide Networks — Offers Provider Flexibility
- ✓ Target Audiences — Diverse Enrollment Options
- ✓ Online Member Access — Simplifies Benefit Management
Education Assistance Programs Product
Help employees pursue educational goals with structured benefits packages.
www.ameritas.com/businesses/education-assistance-programs- ✓ Employer-Assisted Student Loan Repayment — Support Student Loan Repayment
- ✓ Tuition Reimbursement — Manage Tuition Reimbursement
- ✓ Employee Choice — Offer Flexible Fund Allocation
- ✓ Employer-Assisted College Savings — Support College Savings
- ✓ Student Loan Repayment Support — Provide Student Loan Resources
- ✓ Tax-Free Benefits Packages — Offer Tax-Free Benefits
Executive Benefits Product
Attracts top talent and ensures executive retention through tailored benefits.
www.ameritas.com/businesses/executive-benefits- ✓ Key Employee Focus — Enhance Talent Retention
- ✓ Strategic Purpose — Support Long-Term Growth
- ✓ Tax Advantages — Maximize Financial Efficiency
- ✓ Flexible Plans — Tailor Employee Benefits
Succession Planning Product
Ensure smooth business transitions and preserve value with tailored succession planning.
www.ameritas.com/businesses/succession-planning- ✓ Leadership Continuity — Ensure Smooth Transitions
- ✓ Strategic Outcomes — Preserve Business Value
- ✓ Identifying Successors — Prepare New Leadership
- ✓ Legal and Financial Structures — Establish Legal Frameworks
- ✓ Buy-Sell Agreements — Facilitate Business Transfers
- ✓ Business Valuation — Understand Business Value
- ✓ Crisis Management Planning — Manage Unexpected Events
Retirement Plans Product
Customized retirement plans that meet the diverse needs of organizations.
www.ameritas.com/businesses/retirement-plans- ✓ Audience — Serves Diverse Organizations
- ✓ Plan Types — Flexible Plan Options
- ✓ Custodial and Fiduciary Support — Ensures Compliance
- ✓ Fiduciary Assistance — Navigates Complex Regulations
- ✓ Implementation Support — Streamlines Onboarding
Investments Platform
Empower your financial future with a comprehensive investment platform tailored to grow your wealth.
www.ameritas.com/investments- ✓ Brokerage Services — Facilitate Investment Transactions
- ✓ Investment Advisory Services — Personalized Financial Guidance
- ✓ Expertise — Leverage Professional Knowledge
- ✓ Professional Money Management — Achieve Financial Goals
- ✓ Investment Spectrum — Diverse Investment Options
- ✓ Public Finance Support — Streamlined Capital Raising
Investment Advisory Services Service
Access Tailored Investment Solutions and Professional Financial Planning.
www.ameritas.com/ameritas-advisory-services- ✓ Financial Planning Services — Achieve Financial Goals
- ✓ Managed Portfolios — Optimize Investment Performance
- ✓ Personalized Investment Strategy — Tailor Investments to Goals
- ✓ Regulatory Compliance Support — Navigate Regulatory Landscape
- ✓ Wealth Management Consulting — Comprehensive Wealth Strategies
Brokerage Services Service
Get access to diverse investment products and professional guidance for better financial outcomes.
www.ameritas.com/investments/brokerage-services- ✓ Investment Variety — Access A Wide Range Of Investments
- ✓ Regulatory Framework — Enjoy Regulatory Protections
- ✓ Professional Financial Guidance — Receive Professional Financial Guidance
- ✓ Research Tools — Leverage Advanced Research Tools
Ameritas Wealth Platform Platform
Provides tailored wealth management solutions through professional money management.
www.ameritas.com/wealth- ✓ Professional Money Management — Tailor Portfolios
- ✓ Support for Professionals — Network and Resources
- ✓ Platform Flexibility — Access Multiple Custodians
- ✓ Comprehensive Investment Services — Integrated Services
- ✓ Transparent Fee Structure — Straightforward Fees
Market Segments
Wealth management and investment advisory
Services that deliver professional portfolio management, financial planning, and custody access for high-net-worth and advised retail clients.
Retirement income and annuities
Retirement accumulation and distribution products providing tax‑deferred growth, guaranteed income options, and plan-level fiduciary support for employers and individuals.
Employee benefits and group risk
Group-focused benefits and risk protection for employers including dental, vision, disability, retirement plan administration, and education assistance to attract and retain employees.
Individual life insurance
Personal life insurance products offering term, whole, universal and variable policies with living benefits and digital underwriting for income protection and wealth transfer.
Executive compensation and succession planning
Customized executive benefit and succession services that support executive recruitment, retention, tax optimization, and orderly ownership or leadership transitions.
Ideal Customer Profiles
Affluent individuals and families seeking integrated wealth, insurance, and retirement planning.
Preserve and grow wealth, ensure legacy, minimize taxes.
Protect family wealth, coordinate advisors, optimize intergenerational transfers
Reliable retirement income, tax efficiency
Small and midsize businesses seeking employee benefits and retirement plan solutions.
Improve employee satisfaction, reduce benefits admin burden
Offer competitive benefits while controlling costs
Attract and retain employees with affordable benefits
Independent financial professionals seeking platforms, research tools, and advisory services.
Grow client base and deepen client relationships
Improve practice efficiency and margins
Maintain compliance and build trust with clients
Nonprofits and governmental groups seeking retirement plans and fiduciary support.
Ensure plan compliance and smooth enrollment
Maintain budget while offering benefits
Provide competitive, sustainable benefits within budget
Related Organizations
New York Life Insurance Company is a leading mutual life insurer delivering financial security and guidance to individuals, families, and institutions.
Pacific Life is a long-established financial services company delivering retirement, protection, and employee-benefit solutions for individuals, employers, and institutions.
Northwestern Mutual is a mutual financial services firm delivering financial security and planning for individuals and families.
TruStage partners with credit unions to provide insurance and retirement solutions for individuals and organizations.
Common Questions
- What does Ameritas Mutual Holding Company do?
- Ameritas Mutual Holding Company is a nationwide mutual organization that provides a broad suite of insurance and financial services through its subsidiaries. Serving individuals, families and businesses, Ameritas enables planning and protection through a network of affiliated companies and independent financial professionals. The organization emphasizes a mission to help customers live better lives over lifetimes and a customer-centered approach to financial planning and risk management.
- What problems does Ameritas Mutual Holding Company solve for Affluent Individuals And Families?
- Complex wealth planning, estate considerations, retirement income, and legacy transfers
- What problems does Ameritas Mutual Holding Company solve for Small And Midsize Businesses?
- Attracting and retaining talent, managing benefits costs, fiduciary risk, regulatory compliance
- What is Ameritas Mutual Holding Company's role in the Wealth management and investment advisory market?
- Services that deliver professional portfolio management, financial planning, and custody access for high-net-worth and advised retail clients.
- What is Ameritas Mutual Holding Company's role in the Retirement income and annuities market?
- Retirement accumulation and distribution products providing tax‑deferred growth, guaranteed income options, and plan-level fiduciary support for employers and individuals.
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