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wpmudev.comMelbourne, Victoria, Australia
WordPress-focused platform delivering plugins, hosting, and site-management tools for developers and agencies.
WPMU DEV is a WordPress-focused software and services company providing tools and services for web developers, agencies, and freelancers. Since 2006, the organization has offered a global suite of hosting, site management, automation, and support services designed to help teams deploy, monitor, and maintain WordPress sites across multiple client projects. It operates as part of Incsub, a remote-friendly company with a worldwide team, and maintains a strong commitment to developer-friendly tooling, reliable infrastructure, and professional support. The organization emphasizes collaboration, continuous innovation, and delivering end-to-end solutions for developers and agencies worldwide.
Mission statement
Made for web developers, by web developers.
Products & Services
Unlimited Hosting Product
Affordable hosting for 50+ WordPress sites on one server from $15/month.
wpmudev.com/hosting/unlimited-hosting- ✓ Bulk Site Hosting — Host 50+ Sites
- ✓ Value Focus — Maximize Value
- ✓ Cost Efficiency — Affordable Per-Site Cost
- ✓ Full WPMU DEV Stack — All-In-One Management
- ✓ Flexible Scaling — Scale Effortlessly
Dedicated Hosting Product
Get high-performance WordPress hosting with full isolation.
wpmudev.com/hosting/dedicated-hosting- ✓ Full Isolation Per Site — Maximize Performance
- ✓ High-Performance Hosting — Ensure Fast Loading Times
- ✓ Dedicated Resources — Eliminate Resource Sharing
- ✓ Built-in Security Features — Safeguard Your Site
- ✓ One-Click Staging — Streamline Development
EmDash Hosting Product
Easily host and manage unlimited EmDash sites with familiar WordPress tools.
wpmudev.com/emdash-hosting- ✓ Unlimited EmDash Sites — Host Unlimited Sites
- ✓ Familiar Tooling — Leverage Existing Tools
- ✓ One-Click Installation — Installs Instantly
- ✓ Backups and Restore — Protect Your Sites
- ✓ Integrated Email Service — Setup Email Seamlessly
The Hub Platform
Effortlessly manage multiple WordPress sites with automated features and branded client support.
wpmudev.com/site-management- ✓ Two-Factor Authentication — Enhance Security
- ✓ Backups — Ensure Data Safety
- ✓ Performance Optimization — Enhance Site Speed
- ✓ Safe Updates — Reduce Maintenance Effort
- ✓ Bulk Plugin Management — Save Time
- ✓ Clients & Billing — Streamline Billing
- ✓ White-Label Reports — Impress Clients
- ✓ Broken Link Checker — Improve SEO
- ✓ Team Collaboration — Improve Workflow
Hub Client Platform
Transform client support with a white-labeled portal for requests and interactions.
wpmudev.com/project/the-hub-client- ✓ Branded Client Portal — Enhance Brand Visibility
- ✓ Hub Integration — Streamline Operations
- ✓ Client Accounts and Permissions — Manage Client Access
- ✓ Automated Client Support Requests — Simplify Client Communication
- ✓ Ticket History and Tracking — Easily Track Client Requests
- ✓ Customizable Client Portal — Personalize Client Experience
Reseller Platform
Automate and scale your business by reselling WPMU DEV products under your own brand.
wpmudev.com/reseller- ✓ Reseller Products — Sell Diverse Products
- ✓ White-label Client Billing — Personalize Billing Experience
- ✓ Scalable Income Potential — Boost Your Revenue
- ✓ White-label Client Portal — Create Your Own Portal
- ✓ Access to 270+ TLDs — Expand Domain Offerings
- ✓ White-label Client Reports — Automate Client Reporting
- ✓ White-label Support — Provide Branded Support
Smush Pro Product
Enhance website performance through advanced image optimization and delivery.
wpmudev.com/project/wp-smush-pro- ✓ Image Optimization — Reduce Image File Sizes
- ✓ Global CDN Delivery — Serve Images Faster
- ✓ Next-Gen Format Support — Serve WebP and AVIF Formats
- ✓ Lazy Load Functionality — Improve Page Loading Speed
- ✓ Automated Image Optimization — Optimize On Upload
Forminator Pro Product
Create custom forms, collect payments, and engage users with interactive features.
wpmudev.com/project/forminator-pro- ✓ Forms Builder — Build Forms Quickly
- ✓ Payment Integration — Process Payments Instantly
- ✓ PDF Generation — Generate PDFs Automatically
- ✓ E-Signature Field — Capture Legal Agreements
- ✓ Geolocation — Enhance User Experience
- ✓ Custom Styling Options — Match Your Brand
- ✓ Import and Export Forms — Simplify Form Management
Defender Pro Product
Secures WordPress sites with automated defense against threats.
wpmudev.com/project/wp-defender- ✓ Advanced Protection — Blocks Malicious Traffic
- ✓ Scheduled Scanning — Automates Security Checks
- ✓ Firewall Integration — Prevents Attacks
- ✓ Two-Factor Authentication — Protects User Accounts
- ✓ Safe Repair — Fixes Security Issues
- ✓ Automated Reports — Keeps You Informed
Hummingbird Pro Product
Enhances website speed and performance using advanced optimization tools.
wpmudev.com/project/wp-hummingbird- ✓ Site Performance Optimization — Boosts Site Speed
- ✓ Delay JavaScript Execution — Improves Page Load Time
- ✓ Generate Critical CSS — Speeds Up Rendering
- ✓ Global CDN Integration — Enhances Asset Delivery
- ✓ Performance Scans — Identifies Bottlenecks
- ✓ Automatic Cache Clearing — Ensures Updated Content
SmartCrawl Pro Product
Enhance your site's visibility and performance with advanced SEO tools and auto-fixes.
wpmudev.com/project/smartcrawl-wordpress-seo- ✓ SEO Health Audits — Identify SEO Issues
- ✓ Automatic Linking — Boost Link Structures
- ✓ Instant Indexing — Increase Visibility Quickly
- ✓ White Label Reporting — Enhance Client Relationships
- ✓ Location-Based Redirects — Optimize User Experience
Branda Pro Product
Transform and customize your WordPress site with Branda Pro's white-label branding tools.
wpmudev.com/project/ultimate-branding- ✓ White-label Branding — Customize Client Experiences
- ✓ Custom Dashboards — Create Unique Client Views
- ✓ SMTP Email Configuration — Enhance Email Delivery
- ✓ Custom Login Screens — Brand Your Login Experience
- ✓ Maintenance Pages — Inform Visitors with Style
Beehive Pro Product
Get centralized insights and streamline your decision-making with Beehive Pro's analytics tools.
wpmudev.com/project/beehive-analytics-pro- ✓ Real-time GA4 Integration — Connect Seamlessly To GA4
- ✓ Anonymize IPs for GDPR Compliance — Ensure GDPR Compliance
- ✓ Customizable Analytics Dashboards — Customize Dashboards Easily
- ✓ User Role-Based Access Control — Control User Access
- ✓ User-Friendly Reporting — Create Reports Effortlessly
- ✓ Multisite Ready — Manage Multiple Sites Efficiently
Hustle Pro Product
Capture leads efficiently with targeted pop-ups and smart triggers.
wpmudev.com/project/hustle- ✓ Unlimited Campaigns — Run Unlimited Campaigns
- ✓ Smart Triggers — Use Smart Triggers
- ✓ Email Integrations — Streamline Email Marketing
- ✓ Pre-designed Templates — Launch Beautiful Campaigns Quickly
- ✓ Detailed Analytics — Monitor Campaign Effectiveness
- ✓ GDPR & HIPAA Compliance — Stay Legally Compliant
Snapshot Pro Product
Automated backups provide peace of mind and easy recovery for WordPress sites.
wpmudev.com/project/snapshot- ✓ Automated Backups — Set Up Once, Back Up Forever
- ✓ Incremental Backups — Efficiently Save Storage Space
- ✓ Quick Restore Options — Restore with One Click
- ✓ Retention Policy — Store Backups for 50 Days
- ✓ Third-Party Integrations — Integrate with Leading Cloud Storage
Shipper Pro Product
Effortlessly migrate WordPress sites with one-click transfers and multisite support.
wpmudev.com/project/shipper-pro- ✓ Site Migrations — Move Sites Easily
- ✓ Pre-Migration System Check — Ensure Smooth Transfers
- ✓ Selective Transfers — Customize Migrations
- ✓ Large File Detection — Avoid Migration Issues
- ✓ Detailed Migration Logs — Maintain Transparency
Expert Services Service
Access expert support for WordPress challenges and tasks on demand.
wpmudev.com/expert-services- ✓ Proactive Monitoring — Ensure Continuous Site Uptime
- ✓ Malware Removal — Ensure Site Security
- ✓ On-Demand Development — Get Flexible Development Support
- ✓ Speed Optimization — Achieve High PageSpeed Scores
Domains Product
Sell domains and grow your revenue with competitive pricing and management tools.
wpmudev.com/domains/pricing- ✓ First-year Renewal Pricing — Maintains Affordable Rate
- ✓ Wholesale Domain Pricing — Enhances Profit Margins
- ✓ Free SSL and Wildcard Certs — Enhances Security
- ✓ 24/7 Live Chat Support — Provides Immediate Assistance
- ✓ Whois Privacy — Protects Owner Information
- ✓ DNS Manager — Streamlines Management
Site Templates Product
Launch professional WordPress sites in seconds with customizable templates.
wpmudev.com/site-templates- ✓ Ready-made Templates — Access 100+ Templates
- ✓ White-label Templates — Brand As Your Own
- ✓ Full Compatibility — Integrate Seamlessly
- ✓ Flexible Customizations — Customize Anytime
White Label Reports Product
Create branded client reports effortlessly and enhance client communication.
wpmudev.com/reports- ✓ Branded Reports — Fully Customizable Branding
- ✓ Automation — Automate Report Generation
- ✓ Multi-Language Support — Global Language Accessibility
- ✓ Performance & SEO Reporting — Detailed Insights
- ✓ Client Billing Overview — Streamline Financial Management
Market Segments
Managed WordPress hosting
Cloud-hosted WordPress hosting with auto-scaling, CDN, enterprise-grade security, uptime guarantees and built-in site management.
WordPress security and backup
Capabilities for malware detection and removal, web application firewall, two‑factor authentication, automated and incremental backups, safe repair, and managed incident response.
Website performance and media optimization
Image compression and format conversion, bulk optimization, performance monitoring and infrastructure features to reduce page load times and improve user experience.
Agency management and white label services
Centralized site and client management for agencies including white‑label client portals, branded reporting, bulk plugin management, client billing, reseller storefronts, and prebuilt site templates.
Digital demand generation and conversion optimization
Marketing capabilities that drive and convert online demand through SEO, paid advertising, conversion optimization, and automated lead nurturing.
Related Organizations
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Elementor is a leading open-source web creation platform empowering professionals, creatives, and businesses to design, build, and manage websites.
MarketJoy is a data-driven B2B lead generation partner delivering sales-qualified leads and outbound growth for diverse industries.
Softaculous is a hosting software platform that enables easy, automated installation and management of web applications for hosting providers and end users.
Common Questions
- What does WPMU DEV do?
- WPMU DEV is a WordPress-focused software and services company providing tools and services for web developers, agencies, and freelancers. Since 2006, the organization has offered a global suite of hosting, site management, automation, and support services designed to help teams deploy, monitor, and maintain WordPress sites across multiple client projects. It operates as part of Incsub, a remote-friendly company with a worldwide team, and maintains a strong commitment to developer-friendly tooling, reliable infrastructure, and professional support. The organization emphasizes collaboration, continuous innovation, and delivering end-to-end solutions for developers and agencies worldwide.
- What is WPMU DEV's role in the Managed WordPress hosting market?
- Cloud-hosted WordPress hosting with auto-scaling, CDN, enterprise-grade security, uptime guarantees and built-in site management.
- What is WPMU DEV's role in the WordPress security and backup market?
- Capabilities for malware detection and removal, web application firewall, two‑factor authentication, automated and incremental backups, safe repair, and managed incident response.
- How was the Managed WordPress hosting market size estimate for WPMU DEV calculated?
- Primary WordPress-hosting estimates in the results place the broader WordPress hosting market at USD 4.71B (2025) (WiseGuy) and alternative estimates at USD 7.84B (2025). Managed WordPress hosting is a higher-value subset of that market. Applying an industry-informed share (approx. 20–30%) to the WordPress hosting market yields an estimated managed WordPress hosting market of roughly USD 1.2B. Growth potential (CAGR ~12%) is set above the WordPress-hosting CAGR (7.8%) to reflect faster adoption of managed and cloud-based managed hosting observed in managed-hosting and web-hosting forecasts (managed hosting and web-hosting CAGRs ~18%), while remaining conservative for this niche.
- How was the WordPress security and backup market size estimate for WPMU DEV calculated?
- Primary estimate based on the WordPress Management Tool market report (which explicitly includes Security Management and Backup & Restore functionality) reporting a market size of USD 3.06B in 2025 and a 12.6% CAGR. This is corroborated by an independent WordPress site management report (USD 3.5B by 2033, ~12.4% CAGR) and broader adjacent markets—application security and data backup/recovery—showing comparable growth (≈10–11.5% CAGR), supporting a high-teens growth trajectory for the security+backup subsegment within the WordPress ecosystem.
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