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www.upfluence.com

Upfluence is an influencer marketing platform enabling brands and agencies to discover, engage, manage, and measure creator partnerships at scale.

Upfluence is a global influencer marketing platform that provides an end-to-end solution for brands and agencies to identify, engage, manage, and measure creator partnerships. The platform consolidates discovery, outreach, relationship management, analytics, and payments in a single workflow, enabling teams to automate processes and derive ROI from influencer programs. It includes creator data, performance metrics, and API access to power integrations and scale campaigns. Upfluence serves marketing, e-commerce, and finance teams by transforming creator activity into actionable business insights.

Mission statement

To empower brands and agencies to identify, engage, manage, and measure influencer partnerships at scale.

Products & Services

Upfluence Influencer Marketing Platform Platform

Boost brand growth and ROI through streamlined influencer marketing strategies.

www.upfluence.com
  • Influencer Discovery — Identify Top Creators
  • Performance Analytics — Analyze Campaign Success
  • AI-Driven Campaign Management — Automate Influencer Marketing
  • Campaign Scaling — Expand Your Campaign Reach
  • Influencer Outreach — Effortless Communication
  • Product Seeding — Facilitate Authentic Reviews
  • Amazon Attribution Integration — Drive Sales Through Amazon
  • Chrome Extension — Analyze Influencers Instantly
  • Creator Relationship Management — Build Stronger Relationships
  • Influencer Payments — Streamlined Payment Processes
  • BigCommerce Integration — Optimize E-commerce Efforts
  • Klaviyo Integration — Enhance Email Campaigns
  • Shopify Integration — Enhance Shopify Campaigns
  • Hootsuite Integration — Synchronize Campaigns
  • Magento Integration — Boost E-commerce Performance
  • Upfluence API — Seamless Data Integration
  • WooCommerce Integration — Boost Sales with WooCommerce
  • Stripe Integration — Effortless Payment Solutions
  • Zapier Integration — Streamline Workflows

Market Segments

Influencer discovery and recruitment

Capabilities to identify, surface, and evaluate creators at scale using audience demographics, content signals, and searchable creator databases to recruit talent for campaigns.

Influencer campaign management and operations

End-to-end campaign orchestration including outreach, workflow automation, campaign scaling, creator onboarding, and centralized collaboration for brand and agency teams.

Creator relationship management

CRM-like management of creator contacts, contracts, product seeding, and ongoing relationship activities to retain talent and coordinate long-term partnerships.

Influencer performance analytics and attribution

Measurement and analytics for creator-driven campaigns, including engagement metrics, ROI calculation, and integrations for channel and commerce attribution.

Creator payments and commerce integrations

Capabilities to manage payments to creators and integrate influencer activity with e-commerce platforms and payment processors for trackable commerce outcomes.

Related Organizations

Common Questions

What does Upfluence do?
Upfluence is a global influencer marketing platform that provides an end-to-end solution for brands and agencies to identify, engage, manage, and measure creator partnerships. The platform consolidates discovery, outreach, relationship management, analytics, and payments in a single workflow, enabling teams to automate processes and derive ROI from influencer programs. It includes creator data, performance metrics, and API access to power integrations and scale campaigns. Upfluence serves marketing, e-commerce, and finance teams by transforming creator activity into actionable business insights.
What is Upfluence's role in the Influencer discovery and recruitment market?
Capabilities to identify, surface, and evaluate creators at scale using audience demographics, content signals, and searchable creator databases to recruit talent for campaigns.
What is Upfluence's role in the Influencer campaign management and operations market?
End-to-end campaign orchestration including outreach, workflow automation, campaign scaling, creator onboarding, and centralized collaboration for brand and agency teams.
Upfluence — company overview