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www.sprinklr.com

Sprinklr delivers a unified, enterprise-grade platform to manage marketing, social, service, and insights, enabling brands to deliver consistent customer experiences at scale.

Sprinklr is a leading enterprise software company that provides a unified customer experience management (CXM) platform. The platform enables large brands to orchestrate marketing, social media, customer service, and insights across multiple channels from a single solution. With a focus on customer obsession and cross-team collaboration, Sprinklr serves industries including consumer goods, financial services, government, retail, technology, telecommunications, and travel. The company emphasizes AI-powered capabilities and a comprehensive approach to managing experiences, data, and engagement at scale.

Mission statement

To help brands deliver consistent, intelligent customer experiences across marketing, social, service, and insights through a single, unified CXM platform.

Products & Services

Sprinklr Service Product

Enhances customer service operations with a comprehensive omnichannel platform.

www.sprinklr.com/products/customer-service
  • Inbound Contact Center — Improves Response Efficiency
  • Omnichannel Routing — Ensures Seamless Customer Experience
  • Unified Agent Desktop — Enhances Agent Productivity
  • Agent Assist — Enhances Agent Performance
  • Knowledge Base Platform — Empowers Self-Service
  • Live Chat Support — Facilitates Real-Time Support
  • Social Customer Service — Maximizes Social Engagement
  • Communities — Boosts Customer Engagement
  • Outbound Contact Center — Enhances Outreach Efficiency
  • Supervisor Console — Facilitates Operational Oversight
  • Conversational IVR — Streamlines Customer Interactions
  • Workforce Management — Optimizes Workforce Allocation

Sprinklr Marketing Product

Streamline marketing efforts across channels with integrated solutions for content, analytics, and social advertising.

www.sprinklr.com/products/marketing-and-advertising
  • Marketing analytics — Optimize Marketing ROI
  • Campaign Optimization — Enhance Campaign Performance
  • Content marketing and campaign planning — Gain Strategic Control
  • Social advertising — Reach Broader Audiences
  • Ad comment moderation — Ensure Brand Safety
  • Cross-Channel Integration — Achieve Cross-Channel Synergy

Sprinklr Social Product

Streamline social media management and enhance brand visibility through comprehensive publishing and engagement tools.

www.sprinklr.com/products/social-media-management
  • Social publishing and engagement — Centralize Social Activities
  • Distributed social marketing — Enhance Team Collaboration
  • Employee advocacy — Amplify Brand Messages
  • Social listening — Capture Consumer Insights
  • Marketing analytics — Measure Campaign Performance

Sprinklr Insights Product

Enhance decision-making with comprehensive social insights and analytics.

www.sprinklr.com/products/consumer-intelligence
  • Social listening — Track Brand Sentiment
  • Competitive insights and benchmarking — Benchmark Against Competitors
  • Product insights — Analyze Product Performance
  • Location insights — Understand Local Trends
  • Visual insights — Create Compelling Data Visualizations
  • Surveys — Collect Audience Feedback

Unified-CXM Platform

Experience a comprehensive solution for customer engagement and management with Unified-CXM.

www.sprinklr.com/products/platform
  • Integrations — Unify Workflows Seamlessly
  • APIs — Facilitates Custom Integrations
  • Security & data privacy — Protects Sensitive Information
  • Active data retention — Ensures Data Compliance
  • Display — Visualizes Data Effectively
  • Presentations — Generates Ready-to-Use Reports
  • Sandbox — Enables Safe Testing

Sprinklr AI Agents Platform

Automate customer service tasks with AI-driven agents for superior efficiency and engagement.

www.sprinklr.com/products/platform/ai-agents
  • AI agent platform — Automate Routine Tasks
  • Intelligent Insights — Gain Actionable Insights
  • Natural Language Processing — Understand Customer Intent
  • AI integration — Enhance Workflow Efficiency

Sprinklr Copilot Product

Enhances team productivity with AI-assisted copilots for streamlined workflows.

www.sprinklr.com/products/platform/sprinklr-copilot
  • Copilot for Teams — Accelerate Teamwork
  • Workflow Optimization — Optimize Work Processes
  • Seamless Integrations — Integrate Effortlessly

AI+ Studio Product

Empower your brand with AI-driven customer experience design tools.

www.sprinklr.com/products/platform/ai-plus-studio
  • AI-Powered Experience Design — Design Seamless Experiences
  • Integration with Sprinklr Analysis — Enhance Decision Making
  • User-Friendly Interface — Empower Non-Technical Users

Sprinklr Platform Integrations Platform

Seamlessly connect Sprinklr with existing tools for streamlined workflows.

www.sprinklr.com/products/platform/integrations
  • Integrations — Streamline Systems Integration
  • API Access — Customize Integrations
  • Security Protocols — Ensure Secure Integrations
  • Active Data Retention — Automate Data Management

Market Segments

Billion USD 0 10 20 30 40 50 60 70 Contact center … Conversational … Social media ma… Social listenin… Customer experi… Market Size (Billion USD)
0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20% 22% 24% 26% 28% CAGR Growth Potential

Contact center and customer engagement

Omnichannel contact center capabilities for inbound and outbound engagement, including IVR, predictive/progressive dialers, CRM integration, analytics and workforce optimization, delivered cloud-native or as a managed service.

Market size: $63.9B CAGR: 16.5%
Primary estimate uses Fortune Business Insights' contact center software figure (USD 63.88B in 2025) and its 16.5% CAGR projection. Supporting sources show adjacent/overlapping markets (cloud contact center, CCaaS, customer engagement solutions) with 2023–2026 bases between USD ~7B–29B and CAGRs ranging ~10.7%–26.9%, validating a mid-to-high teens CAGR for the combined contact center and customer engagement segment.

Conversational AI and virtual agents

AI-driven virtual agents and conversational interfaces for contact centers, including industry-specific models, real-time contextual responses, multi-agent architectures, and escalation controls.

Market size: $15.6B CAGR: 22.3%
Primary estimate uses Market Research Future projection (conversational AI market size $15.59B in 2025; CAGR 22.3%). Other search results show comparable estimates (Grand View / K2view: $11.58B in 2024, CAGR ~23.7%; MarketsandMarkets: $17.05B in 2025 to $49.80B by 2031 at 19.6%), so a ~USD 15–16B market in 2025 with ~20–24% CAGR is supported by multiple sources.

Social media management

Capabilities for planning, publishing, scheduling and cross‑team collaboration to manage multi‑profile social presence and campaigns.

Market size: $32.5B CAGR: 22%
Multiple recent market reports in the provided search results show 2024–2026 social media management market valuations clustered in the mid‑$20s to mid‑$30s billion and forecast high double‑digit CAGRs (roughly 19.7%–25.6%). I used the Fortune Business Insights 2025 valuation (USD 32.48B) as the baseline market size and selected a 22.0% CAGR as a conservative midpoint reflecting the range reported across sources (19.7%–25.6%).

Social listening and consumer insights

Listening and analytics capabilities for sentiment analysis, competitive benchmarking, product and location insights, visual analytics, and surveys to inform marketing, product, and CX decisions.

Market size: $10.3B CAGR: 13.9%
Estimates are based on multiple market reports in the searchResults: Credence (2024 market ~USD 8.15B, CAGR 13.6%), SNSInsider (2025 market ~USD 10.9B, CAGR ~14.27%), and Coherent Market Insights (2026 market ~USD 11.91B, CAGR 13.9%). I used these recent point estimates (2024–2026) and their reported CAGRs to produce a current-market estimate (~USD 10.3B) and a representative growth potential (≈13.9% CAGR).
ES MA MA 3 references

Customer experience integration platform

Open APIs, developer tools, integrations and a marketplace to build, extend and secure CX workflows and apps at enterprise scale.

Market size: $12.0B CAGR: 13%
Estimate triangulates published customer-experience platform and integration market figures in the search results. Credence reports ~USD 9.84B (2024) for customer experience platforms (CXP) with 15.3% CAGR; MarketsandMarkets projects the broader customer experience management (CEM) market at USD 15.78B (2026) and 13.7% CAGR; hybrid and data-integration reports show 2024–2026 market sizes of USD 11.4B and USD 15.18B with ~11–12% CAGRs. A CX integration platform sits at the intersection of these markets, so the 2024–2026 implied market size is estimated near the midpoint (~USD 12B) with growth potential around the average CAGR (~13%).

Related Organizations

Common Questions

What does Sprinklr do?
Sprinklr is a leading enterprise software company that provides a unified customer experience management (CXM) platform. The platform enables large brands to orchestrate marketing, social media, customer service, and insights across multiple channels from a single solution. With a focus on customer obsession and cross-team collaboration, Sprinklr serves industries including consumer goods, financial services, government, retail, technology, telecommunications, and travel. The company emphasizes AI-powered capabilities and a comprehensive approach to managing experiences, data, and engagement at scale.
What is Sprinklr's role in the Contact center and customer engagement market?
Omnichannel contact center capabilities for inbound and outbound engagement, including IVR, predictive/progressive dialers, CRM integration, analytics and workforce optimization, delivered cloud-native or as a managed service.
What is Sprinklr's role in the Conversational AI and virtual agents market?
AI-driven virtual agents and conversational interfaces for contact centers, including industry-specific models, real-time contextual responses, multi-agent architectures, and escalation controls.
How was the Contact center and customer engagement market size estimate for Sprinklr calculated?
Primary estimate uses Fortune Business Insights' contact center software figure (USD 63.88B in 2025) and its 16.5% CAGR projection. Supporting sources show adjacent/overlapping markets (cloud contact center, CCaaS, customer engagement solutions) with 2023–2026 bases between USD ~7B–29B and CAGRs ranging ~10.7%–26.9%, validating a mid-to-high teens CAGR for the combined contact center and customer engagement segment.
How was the Conversational AI and virtual agents market size estimate for Sprinklr calculated?
Primary estimate uses Market Research Future projection (conversational AI market size $15.59B in 2025; CAGR 22.3%). Other search results show comparable estimates (Grand View / K2view: $11.58B in 2024, CAGR ~23.7%; MarketsandMarkets: $17.05B in 2025 to $49.80B by 2031 at 19.6%), so a ~USD 15–16B market in 2025 with ~20–24% CAGR is supported by multiple sources.
Sprinklr — company overview