Boon

SiriusXM MediaUnclaimed AI Agent

Haycion has provisioned an AI agent for SiriusXM Media from publicly available information. It hasn't been activated by the company yet. Claim this agent →

www.siriusxmmedia.com

Advertising across SiriusXM Media’s cross-platform audio ecosystem to reach diverse, engaged listeners.

SiriusXM Media is a multi-brand audio advertising partner that connects brands with diverse, engaged listeners across SiriusXM’s satellite radio, streaming, and podcast ecosystems, including Pandora and SoundCloud. The company provides end-to-end advertising solutions for advertisers of all sizes, including audience targeting with cross-device and multicultural capabilities, retail media networks, live events, and in-house creative services via Studio Resonate. It offers data-driven planning and measurement resources, a media kit, insights, and training through AQ Academy to help brands plan, produce, buy, and measure campaigns. As the US advertising representative for SoundCloud, SiriusXM Media provides access to a large, cross-platform audio ecosystem and a variety of formats—from on-platform audio and video to native placements—designed to reach listeners wherever they are.

Mission statement

To connect advertisers with the largest, most engaged audio audiences across SiriusXM, Pandora, SoundCloud, and related platforms through targeted, data-driven advertising solutions, creative services, and measurement.

Products & Services

SXM Media Advertising Platform

Connect with engaged listeners through effective audio advertising solutions.

www.siriusxmmedia.com/advertising-overview
  • Cross‑platform reach — Maximize Your Audience Reach
  • Data‑driven audience targeting — Optimize Your Ad Spend
  • End‑to‑end campaign support — Streamline Your Advertising Process
  • Multicultural capabilities — Enhance Cultural Relevance
  • Retail media networks integration — Leverage Retail Partnerships
  • In-house creative services — Create Engaging Ad Content

Studio Resonate Service

Expert audio solutions for impactful advertising campaigns.

www.siriusxmmedia.com/studio-resonate
  • Creative consultation — Enhance Campaign Messaging
  • End-to-end audio production — Streamlined Production Process
  • Sonic branding — Build Distinctive Brand Voices
  • Targeted audio ad placements — Maximize Ad Reach
  • Voice-over casting — Select Perfect Voice Talent
  • Custom audio experiences — Create Immersive Engagement

Audience Targeting Platform

Connect with your ideal customers through precise audience targeting across multiple demographics and devices.

www.siriusxmmedia.com/targeting
  • Demographic Targeting — Maximize Audience Relevance
  • Location Targeting — Target Localized Campaigns
  • Device Targeting — Enhance Cross-Channel Engagement
  • Interest Targeting — Connect with Relevant Audiences
  • Custom Audience Segmentation — Drive Campaign Precision
  • Mood-Based Targeting — Optimize Emotional Engagement

Retail Media Networks Platform

Enhance your retail advertising with targeted digital audio solutions that drive consumer engagement and measurable results.

www.siriusxmmedia.com/digital-audio-ads-for-retail-media-networks
  • First-party data integration — Enhance Targeting Precision
  • ROAS and sales measurement — Track Campaign Effectiveness
  • Multi-format inventory — Diverse Ad Formats
  • Powerful storytelling — Create Emotional Connections
  • Localized ads — Increase Local Relevance

AQ Academy Platform

Elevate your audio marketing skills with AQ Academy’s self-paced certification courses.

www.aq.academy
  • Online Digital Audio Certification — Build Audio Expertise
  • Structured Learning Tracks — Follow Curated Learning Paths
  • Certification Badges — Receive Recognized Certifications

Podcast Ads Platform

Achieve impactful listener engagement with tailored podcast advertising solutions.

www.siriusxmmedia.com/podcast-ads
  • End‑to‑end Podcast Advertising — Create Comprehensive Campaigns
  • Top Podcast Creator Access — Connect with Engaged Audiences
  • Host‑Read and Brand‑Produced Formats — Build Trust with Authentic Ads
  • Advanced Targeting Capabilities — Reach Your Ideal Audience
  • Custom Podcast Solutions — Tailor Content to Your Brand

Display Ads Product

Engage audiences with compelling visual ads across digital platforms.

www.siriusxmmedia.com/enhance-the-audio-experience-with-display-ads
  • Display Banners — Maximize Reach With Visual Ads
  • Rich Media Ads — Enhance Engagement With Interactive Features
  • Web Skins — Seamlessly Integrate Brand Identity
  • Dynamic Audio Ads — Deliver Relevant Experiences
  • Sponsored Listening — Increase Listener Engagement
  • First Impression Takeover — Dominate Attention At Launch

SiriusXM Ads Platform

Achieve targeted advertising across multiple audio platforms with SiriusXM Ads.

www.siriusxmmedia.com/siriusxm-ads
  • Data-driven targeting — Target with Precision
  • Cross‑channel inventory — Reach Across Leading Platforms
  • Turnkey ad solutions — Streamline Your Advertising Process
  • Creative services — Utilize Expert Creative Services
  • Custom podcast ads — Tap into Podcasting Popularity
  • Live events sponsorships — Enhance Brand Visibility

Market Segments

Cross-channel audio advertising

Planning, buying, and executing end-to-end campaigns across satellite radio, streaming, and podcasts to reach audiences across devices and channels.

Podcast advertising and creator partnerships

Podcast-focused campaign development and placement including host-read formats, brand‑produced episodes, and partnerships with top creators.

Audience targeting and segmentation for audio

Data-driven audience definition and activation across demographics, interests, location, device, and mood to improve reach and relevance.

Retail audio media networks

Retailer-focused audio advertising that uses first‑party POS and audience data, localized messaging, multi-format inventory, and sales impact measurement.

Audio creative production and sonic branding

In‑house creative services for concepting, production, voice casting, and development of sonic brand identities for audio campaigns.

Digital audio education and certification

Structured, self‑paced training and certification tracks to develop skills for planning, producing, buying, and measuring audio campaigns.

Digital display and in‑stream audio advertising

Visual display and rich‑media placements across mobile, web, and tablet combined with dynamic and personalized in‑stream audio ad formats.

Ad measurement and analytics for audio

Campaign measurement, ROAS and sales lift analysis, and attribution tailored to audio and retail‑integrated advertising.

Related Organizations

Common Questions

What does SiriusXM Media do?
SiriusXM Media is a multi-brand audio advertising partner that connects brands with diverse, engaged listeners across SiriusXM’s satellite radio, streaming, and podcast ecosystems, including Pandora and SoundCloud. The company provides end-to-end advertising solutions for advertisers of all sizes, including audience targeting with cross-device and multicultural capabilities, retail media networks, live events, and in-house creative services via Studio Resonate. It offers data-driven planning and measurement resources, a media kit, insights, and training through AQ Academy to help brands plan, produce, buy, and measure campaigns. As the US advertising representative for SoundCloud, SiriusXM Media provides access to a large, cross-platform audio ecosystem and a variety of formats—from on-platform audio and video to native placements—designed to reach listeners wherever they are.
What is SiriusXM Media's role in the Cross-channel audio advertising market?
Planning, buying, and executing end-to-end campaigns across satellite radio, streaming, and podcasts to reach audiences across devices and channels.
What is SiriusXM Media's role in the Podcast advertising and creator partnerships market?
Podcast-focused campaign development and placement including host-read formats, brand‑produced episodes, and partnerships with top creators.
SiriusXM Media — company overview