What does SearchLight Digital do?

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searchlightdigital.io/

Burlington, Vermont, United States

A revenue intelligence and analytics company helping home-service businesses connect data and optimize marketing to maximize revenue.

SearchLight Digital provides revenue intelligence and analytics for home-service businesses. By normalizing and connecting data from marketing channels, CRMs, call tracking, and websites, the company reveals how leads translate into revenue, enabling contractors and agencies to optimize marketing spend and improve profitability.

Mission statement

To bring revenue intelligence to every marketing decision by connecting data across systems, helping home-service businesses stop guessing and grow.

Products & Services

Zip Code Revenue Solution

Enhance marketing strategies by understanding revenue sources in specific ZIP codes.

searchlightdigital.io/solutions/revenue-heatmap 2 features

✓ ZIP Code Revenue Attribution — Measures Channel Impact
✓ Channel Efficiency Analysis — Optimizes Marketing Spend

Revenue Summary Solution

Visualize and optimize revenue data from various marketing channels in real-time.

searchlightdigital.io/revenue-summary 7 features

✓ Advertising Channel — Track ROI By Channel
✓ Customer Acquisition Cost — Analyze Customer Acquisition Cost
✓ Match Rate — Optimize Conversion Quality
✓ Business Unit — View Revenue By Unit
✓ Enterprise View — Aggregate Revenue Insights
✓ Revenue Potential — Forecast Revenue Potential
✓ Customer Type — Differentiate Customer Types

Chiirp Product

Maximize your revenue by optimizing outbound campaigns with precise tracking and insightful analytics.

searchlightdigital.io/solutions/searchlight-chiirp 3 features

✓ Chiirp Revenue Tracking — Track Revenue Easily
✓ Follow-Up Optimization — Optimize Follow-Up Strategies
✓ Outbound Campaign Effectiveness — Measure Campaign Effectiveness

Data Storage Product

Simplify data management by preserving historical insights and ensuring consistency across vendor changes.

searchlightdigital.io/data-storage-solutions 5 features

✓ Data Normalization Across Vendors — Ensures Consistent Data
✓ Historical Data Preservation — Retains Valuable Insights
✓ Flat-Fee Data Storage — Reduces Storage Costs
✓ Real-Time Data Matching — Ensures Accurate Reporting
✓ Internal Data Team Avoidance — Lowers Staffing Requirements

Revenue Analytics Platform Platform

Optimize your marketing spend by transforming data into actionable revenue insights.

searchlightdigital.io/pricing 9 features

✓ Actionable Clarity — Identify Lost Revenue
✓ Ecosystem Mapping — Centralize Your Data
✓ Attribution Check — Validate Conversions
✓ Full Revenue Picture — Visualize Financial Success
✓ Specialist Configuration — Customize Data Connections
✓ Alignment Check — Verify Data Connections
✓ Foundation Validation — Ensure Data Integrity
✓ Performance Check — Analyze Trends
✓ Ongoing Assurance — Maintain Data Accuracy

Common Questions

What does SearchLight Digital do?: SearchLight Digital provides revenue intelligence and analytics for home-service businesses. By normalizing and connecting data from marketing channels, CRMs, call tracking, and websites, the company reveals how leads translate into revenue, enabling contractors and agencies to optimize marketing spend and improve profitability.