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www.rivaliq.comSanta Clara, CA, United States
Rival IQ provides social media analytics and benchmarking tools to help marketers measure performance and outperform competition.
Rival IQ Corporation is a software company that provides social media analytics, benchmarking, and competitive intelligence for marketers. Founded in 2012, Rival IQ helps marketing teams, brands, and agencies turn social data into actionable insights. The company emphasizes transparency, diversity and inclusivity, flexibility, customer commitment, and data-driven decision making as core values, and operates as part of Quid, a brand under NetBase Solutions. Rival IQ positions its platform as a solution for measuring performance, tracking competitors, analyzing audience engagement, and delivering clear, business-ready insights through dashboards and exports. The company serves industries including consumer brands, education, healthcare, and nonprofits, and supports teams from startups to large enterprises. The organization’s culture centers on making data accessible and useful for marketers to demonstrate impact and drive growth.
Mission statement
To make social media data easier to find, analyze, and act upon for marketers.
Products & Services
Social Media Competitive Analysis Product
Gain insights to outperform competitors by analyzing social media performance across platforms.
www.rivaliq.com/product/social-media-competitive-analysis- ✓ Competitive Benchmarking Across Industries — Identify Competitive Gaps
- ✓ Cross-Channel Competitive Tracking — Track Competitor Engagement
- ✓ Mentions and Sentiment Monitoring — Analyze Consumer Sentiments
- ✓ NLP-Powered Search — Unlock Insights with AI Search
- ✓ Breakout Post Alerts — Identify High Engagement Posts
- ✓ Auto-tag Rules — Streamline Tagging Process
- ✓ Social Media Audits — Evaluate Social Effectiveness
- ✓ Post-Level Performance Analytics — Identify High-Performing Posts
- ✓ Competitive Changes Alerts — Monitor Competitor Strategies
- ✓ Campaign and Topic Tagging — Organize Relevant Insights
- ✓ Influencer and Content Research — Identify Top Influencers
- ✓ Hashtag Analytics — Optimize Hashtag Usage
- ✓ Competitor Monitoring — Understand Competitive Landscape
- ✓ Hashtag and Topic Analysis — Optimize Future Posts
- ✓ Competitor Benchmarking — Competitive Insights
- ✓ Keyword and Topic Shift Alerts — Stay Ahead of Trends
- ✓ Influencer Tagging — Measure Influencer Impact
- ✓ Hashtag Research — Maximize Reach
- ✓ Customizable Dashboards — Visualize Key Metrics
- ✓ Timing and Cadence Insights — Maximize Reach
- ✓ Flexible Alert Delivery — Choose Preferred Alert Method
- ✓ Centralized Dashboard — Visualize Critical Data
- ✓ Top-Post Insights — Inform Content Strategy
- ✓ Cross-Channel Analytics — Comprehensive Insights
- ✓ Visual Trends Spotting — Optimize Visual Content
- ✓ Common Topic Detection — Target Relevant Influencers
- ✓ Visual Content Analysis — Enhance Visual Strategy
Boosted Post Detection Product
Monitor competitors' paid strategies through our boosted post detection feature.
www.rivaliq.com/product/boosted-post-detection- ✓ Paid Post Detection — Reveal Paid Strategies
- ✓ Competitor Engagement Tracking — Track Competitor Boosting
- ✓ Historical Boosting Data — Spot Boosting Trends
Influencer Tracking Product
Optimize your influencer marketing strategy with comprehensive tracking and analysis.
www.rivaliq.com/product/influencer-tracking- ✓ Influencer Activity Monitoring — Monitor Influencer Engagement
- ✓ Influencer Discovery and Scoring — Identify Relevant Influencers
- ✓ Automated Influence Reporting — Receive Instant Reports
- ✓ Keyword and Hashtag Tracking — Discover New Influencers
Facebook Ads Analytics Product
Maximize your ads with insightful analytics and automated strategies.
www.rivaliq.com/product/facebook-ads-analytics- ✓ Ad Performance Analytics — Track Campaign Success
- ✓ Automated Recommendations — Enhance Targeting Strategy
- ✓ Comprehensive Dashboard — Visualize Ad Data Clearly
- ✓ Demographic Insights — Understand Your Audience
- ✓ Real-Time Alerts — Act Quickly on Opportunities
Market Segments
Social media analytics
Collect, analyze, and report cross-channel social performance, post-level engagement, timing, and visual content to inform organic content strategy and dashboards.
Advertising analytics and paid media measurement
Measure and optimize paid social campaigns and boosted content by assessing ad and creative performance, detecting paid amplification, providing demographic insights, recommendations, and real-time alerts.
Influencer marketing measurement
Monitor influencer activity, discover and score influencers, track campaign impact and engagement, and automate influencer reporting and attribution.
Competitive intelligence and benchmarking
Track competitors’ social and ad strategies, benchmark performance across peers, surface competitive changes and alerts, and analyze mentions, sentiment, and topic shifts to inform strategic decisions.
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Common Questions
- What does Rival IQ Corporation do?
- Rival IQ Corporation is a software company that provides social media analytics, benchmarking, and competitive intelligence for marketers. Founded in 2012, Rival IQ helps marketing teams, brands, and agencies turn social data into actionable insights. The company emphasizes transparency, diversity and inclusivity, flexibility, customer commitment, and data-driven decision making as core values, and operates as part of Quid, a brand under NetBase Solutions. Rival IQ positions its platform as a solution for measuring performance, tracking competitors, analyzing audience engagement, and delivering clear, business-ready insights through dashboards and exports. The company serves industries including consumer brands, education, healthcare, and nonprofits, and supports teams from startups to large enterprises. The organization’s culture centers on making data accessible and useful for marketers to demonstrate impact and drive growth.
- What is Rival IQ Corporation's role in the Social media analytics market?
- Collect, analyze, and report cross-channel social performance, post-level engagement, timing, and visual content to inform organic content strategy and dashboards.
- What is Rival IQ Corporation's role in the Advertising analytics and paid media measurement market?
- Measure and optimize paid social campaigns and boosted content by assessing ad and creative performance, detecting paid amplification, providing demographic insights, recommendations, and real-time alerts.
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