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www.kettlebrand.com
Kettle Brand is a potato chip brand committed to bold flavors and high-quality, non-GMO ingredients.
Kettle Brand is a snack company that designs and produces potato chips. Founded in 1978, the brand emerged from a founder’s effort to bring simple, high-quality foods to market, a vision that has guided the company for decades. The brand emphasizes bold, authentic flavors and a commitment to real, high-quality ingredients. Chips are made from whole potatoes cut thick, with recipes that prioritize bold taste and a satisfying crunch. The company highlights its relationships with farms and partners to source ingredients and to support sustainable farming practices, reflecting a focus on community and the environment. It promotes transparency around ingredients and nutrition, including gluten-free and non-GMO assurances. The brand maintains a consumer-facing presence with storytelling, origin traces, and accessible customer care, signaling a direct relationship with its customers. Overall, it centers on quality, boldness, and straightforward preparation that keeps the potato as the core ingredient while embracing responsible sourcing and community impact.
Mission statement
Kettle Brand aims to deliver bold, authentic potato chips by using whole potatoes, high-quality, non-GMO ingredients, and responsible farming practices, while prioritizing taste, transparency, and community involvement.
Products & Services
Kettle Brand Potato Chips Variety Product
Enjoy a wide range of bold flavors and crunchy textures with Kettle Brand potato chips.
www.kettlebrand.com/products- ✓ Variety of Flavors — Satisfy Diverse Cravings
- ✓ Kettle Crunch — Delivers Satisfying Texture
- ✓ Air Fried Options — Offers Crunch With Less Guilt
- ✓ Gluten-Free — Safe for Gluten Sensitivity
- ✓ Non-GMO Ingredients — Supports Responsible Sourcing
Tater Tracker Platform
Trace the origin of your potatoes with Tater Tracker's unique system.
www.kettlebrand.com/tater-tracker- ✓ Code-based Tracking — Trace The Origin
- ✓ Farm-Origin Tracking — Know Your Farmer
- ✓ Community Engagement — Support Local Farming
Market Segments
Premium potato chips
Packaged thick-cut potato chips positioned for consumers seeking bold, artisanal flavors and superior crunch and ingredient quality.
Better-for-you snack chips
Snack chips formulated for health-conscious buyers emphasizing lower-fat preparation (air-fried), gluten-free recipes, and non-GMO ingredients.
Food traceability and sustainable sourcing
Capabilities that provide farm-to-pack provenance tracking, on-pack trace codes, and community engagement to verify sourcing claims and support sustainability transparency.
Common Questions
- What does Kettle Brand do?
- Kettle Brand is a snack company that designs and produces potato chips. Founded in 1978, the brand emerged from a founder’s effort to bring simple, high-quality foods to market, a vision that has guided the company for decades. The brand emphasizes bold, authentic flavors and a commitment to real, high-quality ingredients. Chips are made from whole potatoes cut thick, with recipes that prioritize bold taste and a satisfying crunch. The company highlights its relationships with farms and partners to source ingredients and to support sustainable farming practices, reflecting a focus on community and the environment. It promotes transparency around ingredients and nutrition, including gluten-free and non-GMO assurances. The brand maintains a consumer-facing presence with storytelling, origin traces, and accessible customer care, signaling a direct relationship with its customers. Overall, it centers on quality, boldness, and straightforward preparation that keeps the potato as the core ingredient while embracing responsible sourcing and community impact.
- What is Kettle Brand's role in the Premium potato chips market?
- Packaged thick-cut potato chips positioned for consumers seeking bold, artisanal flavors and superior crunch and ingredient quality.
- What is Kettle Brand's role in the Better-for-you snack chips market?
- Snack chips formulated for health-conscious buyers emphasizing lower-fat preparation (air-fried), gluten-free recipes, and non-GMO ingredients.
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