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intentsify.io

Westwood, MA, United States

Intentsify provides AI-driven B2B intent data and buying-group insights to enable precise account-based marketing and revenue acceleration.

Intentsify is a data-driven technology company serving business-to-business marketers and sales teams. It delivers AI-powered intent signals, comprehensive identity data, and activation services to help organizations identify, engage, and convert target accounts. By combining broad data coverage with privacy-conscious governance, Intentsify supports account-based marketing and demand generation across multiple channels. The company emphasizes transparency, data quality, and ongoing innovation to help customers navigate complex buying journeys and accelerate revenue growth.

Mission statement

To empower B2B teams with AI-driven intent data and buying-group insights, turning signals into revenue through transparent, customer-first collaboration, continuous learning, bold experimentation, and unwavering integrity.

Products & Services

Orbit Intelligence Product

Unlocks persona-level buyer intelligence for targeted engagement across buying groups.

intentsify.io/solutions/data/orbit-intelligence
  • ✓ Diverse Data Sources — Enhances Buyer Analysis
  • ✓ Identity Graph — Provides Comprehensive Buyer Insights
  • ✓ Persona-Level Intelligence — Targets Decision Makers
  • ✓ AI-Powered Intent Models — Optimizes Marketing Efforts
  • ✓ Seamless CRM Integration — Enhances Workflow Efficiency

Buying Group Intent Product

Accelerate your sales cycles and enhance targeting with persona-specific buying group insights.

intentsify.io/solutions/data/buying-group-intent
  • ✓ Group-level Signals — Identify In-market Accounts
  • ✓ Persona Alignment — Target Key Personas
  • ✓ Topic Scoring — Monitor Research Interests
  • ✓ Integrate with Your CRM — Seamless Data Integration

Audiences Product

Achieve tailored B2B targeting with AI-powered audience segmentation and seamless activation.

intentsify.io/solutions/data/audiences
  • ✓ AI-Powered Audience Creation — Identify The Right Prospects
  • ✓ Global Scale Signals — Enable Broad Yet Precise Targeting
  • ✓ Seamless Activation — Deploy Audiences Across Platforms
  • ✓ Precision Segmentation — Segment Your Audience Precisely

Ad Solutions Solution

Maximize engagement with targeted, multi-format advertising across various platforms.

intentsify.io/solutions/activation/ad-solutions
  • ✓ Managed Service — Streamline Campaign Management
  • ✓ Persona-Based Targeting — Achieve Targeted Outreach
  • ✓ Brand Safety & Verification — Protect Brand Integrity
  • ✓ Intent-Driven Optimization — Maximize Ad Efficiency
  • ✓ Connected TV Ads — Engage TV Audiences
  • ✓ Device & Location Targeting — Deliver Contextual Ads
  • ✓ Omnichannel Reach — Reach Buyers Everywhere
  • ✓ Audio Ads — Increase Brand Visibility
  • ✓ Display & Native Ads — Enhance Engagement
  • ✓ Online Video Ads — Capture Viewer Attention
  • ✓ DOOH Ads — Expand Brand Reach

Lead Generation Service

Generate qualified leads through managed intent-activated content syndication.

intentsify.io/solutions/activation/lead-generation
  • ✓ Content Syndication for Leads — Engage Decision-Makers
  • ✓ Lead Verification — Ensure Quality Leads
  • ✓ Fully Managed Activation — Outsource Marketing Efforts
  • ✓ Lead-to-Conversion Uplift — Improve Conversion Rates
  • ✓ Funnel Movement Boost — Accelerate Sales Process
  • ✓ Custom Intent Model Setup — Tailor Targeting
  • ✓ MQL Uplift — Increase Marketing Qualified Leads

Integrated Campaigns Solution

Enhance your demand generation efforts through coordinated activation for better audience engagement.

intentsify.io/solutions/activation/integrated-campaigns
  • ✓ Unified Multi-Channel Strategy — Deliver Cohesive Messaging
  • ✓ Custom Intent Model Setup — Optimize Targeting Parameters
  • ✓ Real-Time Insights and Optimization — Improve Campaign Performance
  • ✓ Integrated Analytics — Streamline Reporting

Market Segments

Billion USD 0 5 10 15 20 25 B2B intent data… Account-based m… Programmatic B2… B2B lead genera… Identity graph … Market Size (Billion USD)
0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20% 22% 24% 26% 28% CAGR Growth Potential

B2B intent data and buying-group intelligence

Capabilities that collect, score, and surface account- and buying-group-level intent signals to identify in-market accounts, prioritize opportunities, and inform targeting and messaging.

Market size: $3.0B CAGR: 22%
Primary anchor: MarketsandMarkets projects the broader “AI in sales” market (which includes intent technologies) to reach $8.3B by 2028 at a 23.8% CAGR. Using that as the top-level market, and given vendor pricing ranges, near‑universal adoption signals, and the central role of intent/buying‑group intelligence in AI-driven sales stacks, I estimate the B2B intent data and buying‑group intelligence segment represents roughly 30–40% of the AI-in-sales market, giving an approximate current market size of $3.0B and a near-term growth potential around 22% CAGR.
TH 1 reference

Account-based marketing

Targeting and orchestration focused on identifying, segmenting, and engaging named accounts and personas across the buyer journey using intent, firmographic, and persona signals.

Market size: $1.1B CAGR: 12%
Estimate based on two market-research reports in the provided search results. Mordor Intelligence reports a market size of USD 1.15 billion (2026) and a 11.94% CAGR (2026–2031). IndustryARC provides a nearby baseline ($904M in 2023) and a 12% CAGR to ~USD 1.86B by 2030. Both sources support a ~USD 1.1B current market and roughly 12% near-term CAGR.
MA AC 2 references

Programmatic B2B advertising

Persona- and account-driven programmatic advertising across display, video, CTV, audio, and DOOH with optimization, brand safety, and managed execution.

Market size: $25.0B CAGR: 18%
Estimates use published programmatic-advertising market forecasts in the search results as the baseline (PersistenceMarketResearch and Renub). Persistence projects global programmatic at US$273.7B (2026) and 19.9% CAGR to 2033; Renub shows a smaller baseline but high CAGR. B2B programmatic is a subset of total programmatic; using a conservative B2B share of roughly 8–12% of total programmatic spend (typical sector split given B2B’s smaller advertising budgets vs. consumer retail/media), yields an estimated ~US$25B market for Programmatic B2B in the 2025–2026 timeframe. Growth potential (CAGR ~18%) is anchored to overall programmatic CAGR (≈19.9% per PMR) but adjusted modestly downward to reflect slower B2B demand cycles and longer sales funnels, while still acknowledging strong adoption of CTV, AI targeting, and ABM-driven programmatic.
PR GR 2 references

B2B lead generation and content syndication

Managed demand generation services that syndicate content to verified decision-makers, convert intent signals into leads, and measure funnel movement.

Market size: $3.3B CAGR: 11.91%
Estimate uses industry research for the services-focused segment: BusinessResearchInsights explicitly values the global B2B Lead Generation Services market at USD 3.34 billion (2026) with a 11.91% CAGR to 2035. A broader B2B lead-generation market report (Market Research Future) cites a larger market (USD 10.09 billion in 2024) with a similar ~11.3% CAGR; this confirms mid-double-digit growth driven by digital marketing, AI, and content syndication.
IN 20 2 references

Identity graph and account resolution

Identity-centric data management that resolves buyers to accounts and personas, enabling accurate targeting, CRM integration, and cross-channel identity continuity.

Market size: $2.2B CAGR: 11.37%
Primary baseline: BusinessResearchInsights values the global identity resolution software market at USD 2.21B in 2026 (used as the closest match to ‘‘identity graph and account resolution’’). Adjacent subsegment data (Future Market Insights) shows faster growth for identity-graph monitoring (CAGR 21.8%), and RudderStack cites a broader identity-resolution projection ($1.5B to $5.8B), indicating upside. I therefore adopt the BRI 2026 size as the market-size estimate and BRI’s 11.37% CAGR as the conservative growth potential for the overall identity-resolution/identity-graph/account-resolution segment.
TH CU AN 3 references

Related Organizations

Organizations in the same market segments as Intentsify.

100Signals

100Signals helps software development and IT services firms own a niche and build predictable pipeline through a multi-channel, niche-first marketing system.
310 Creative

B2B marketing agency helping revenue teams grow through inbound marketing, ABM, and revenue operations.
42DM Corporation

Global B2B tech marketing agency delivering end-to-end growth.
Abe Marketing

A data-driven B2B growth agency building revenue-generating marketing engines through targeted campaigns and collaborative sales-marketing alignment.
ABM Demand

ABM Demand helps B2B teams target the right accounts and accelerate pipeline with data-driven ABM and demand-gen services.
AdConversion LLC

AdConversion LLC is a B2B SaaS-focused paid media agency and education platform.

Common Questions

What does Intentsify do?
Intentsify is a data-driven technology company serving business-to-business marketers and sales teams. It delivers AI-powered intent signals, comprehensive identity data, and activation services to help organizations identify, engage, and convert target accounts. By combining broad data coverage with privacy-conscious governance, Intentsify supports account-based marketing and demand generation across multiple channels. The company emphasizes transparency, data quality, and ongoing innovation to help customers navigate complex buying journeys and accelerate revenue growth.
What is Intentsify's role in the B2B intent data and buying-group intelligence market?
Capabilities that collect, score, and surface account- and buying-group-level intent signals to identify in-market accounts, prioritize opportunities, and inform targeting and messaging.
What is Intentsify's role in the Account-based marketing market?
Targeting and orchestration focused on identifying, segmenting, and engaging named accounts and personas across the buyer journey using intent, firmographic, and persona signals.
How was the B2B intent data and buying-group intelligence market size estimate for Intentsify calculated?
Primary anchor: MarketsandMarkets projects the broader “AI in sales” market (which includes intent technologies) to reach $8.3B by 2028 at a 23.8% CAGR. Using that as the top-level market, and given vendor pricing ranges, near‑universal adoption signals, and the central role of intent/buying‑group intelligence in AI-driven sales stacks, I estimate the B2B intent data and buying‑group intelligence segment represents roughly 30–40% of the AI-in-sales market, giving an approximate current market size of $3.0B and a near-term growth potential around 22% CAGR.
How was the Account-based marketing market size estimate for Intentsify calculated?
Estimate based on two market-research reports in the provided search results. Mordor Intelligence reports a market size of USD 1.15 billion (2026) and a 11.94% CAGR (2026–2031). IndustryARC provides a nearby baseline ($904M in 2023) and a 12% CAGR to ~USD 1.86B by 2030. Both sources support a ~USD 1.1B current market and roughly 12% near-term CAGR.
Intentsify — company overview

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