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www.agencycluster.com

Brooklyn, New York, United States

IG PPC helps ecommerce brands win on marketplaces through targeted SEO and PPC management.

IG PPC is a digital marketing agency that helps ecommerce brands grow their presence on leading marketplaces through premium SEO, PPC management, and detailed audits. Run by a team of experienced professionals, the agency provides strategic guidance and execution to improve visibility and drive sales across marketplaces.

Mission statement

IG PPC aims to help ecommerce brands dominate their category on leading marketplaces through premium SEO and PPC management.

Products & Services

Marketplace Management Services Service

Enhance visibility and drive sales through comprehensive marketplace management strategies.

  • ✓ Marketplace SEO Optimization — Improve Listing Visibility
  • ✓ Marketplace PPC Management — Increase Exposure And Sales
  • ✓ Marketplace Audits — Improve Marketplace Performance
  • ✓ Performance Audits — Assess Effectiveness
  • ✓ Tailored SEO Strategies — Implement Custom Strategies
  • ✓ Cross-Platform Optimization — Maximize Multi-Platform Presence
  • ✓ Comprehensive Account Management — Streamline Operations

Market Segments

Billion USD 0 30 60 90 120 150 180 210 Retail media ad… Organic search … Marketplace per… Marketplace and… Market Size (Billion USD)
0% 2% 4% 6% 8% 10% 12% 14% 16% 18% CAGR Growth Potential

Retail media advertising

Capabilities that place paid placements and sponsored listings within an e-commerce marketplace to drive product discovery, search performance, and direct sales.

Market size: $184.0B CAGR: 11.2%
Search results show varying definitions: Oliver Wyman cites a ~$90B market (excluding China) for retail media, while MarketResearchFuture reports a smaller RMN-specific market (~$22.9B in 2024) with a ~14.4% CAGR. Forrester’s forecast (used here as the primary basis for the broader global retail media advertising market) projects spend growing from $184B in 2025 to $312B by 2030, implying ~11.2% CAGR. Differences reflect scope (RMNs vs. broader retail media and inclusion/exclusion of China); the Forrester 2025 global figure best represents the overall retail media advertising market for this segment.
GL TO 20 3 references

Organic search optimization

Improving organic search visibility and rankings through on‑page SEO, product page optimization, technical improvements, and content alignment.

Market size: $82.0B CAGR: 12%
Estimates use multiple SEO/organic-search market reports in the searchResults. Reported market sizes range from ~$70.5B (2024) to ~$92.7B (2025); reported CAGRs range from ~6.1% to ~17%. I selected a mid‑range current market size (~$82B) and a median growth potential (~12% CAGR) to reflect divergence among sources and that "organic search optimization" is a subset of wider SEO services.
20 SE PR 3 references

Marketplace performance auditing and strategy

Comprehensive audits of listings, campaigns, and account performance with prioritized recommendations and strategic roadmaps to improve revenue and ROI.

Market size: $2.0B CAGR: 11%
Estimate rationale: the ‘marketplace performance auditing and strategy’ niche is a small, specialized subset of broader auditing and audit-software markets. Search results show the audit software market at ~USD 1.27B (2024) with ~11.3% CAGR and the global auditing services market at ~USD 233.95B (2025) with ~4.2% CAGR. Given the niche’s focus on continuous digital/marketplace optimization, strategic consulting and campaign/listing audits command higher growth and tech adoption (AI, analytics, cloud) similar to audit software. I therefore estimate global market size ~USD 2.0B and growth potential around 11% CAGR (aligned with audit-software/real-time auditing growth drivers).
20 TH 2 references

Marketplace and seller management

Seller onboarding, catalog and performance management, and ecosystem services to manage third-party sellers and marketplace operations.

Market size: $21.6B CAGR: 15%
Estimate based on marketplace GMV and e‑commerce growth cited in the results. Clearomni projects global multi‑vendor marketplace revenue at ~$7.2T (and $2.4T in retail marketplace GMV); assuming marketplace and seller‑management software and services capture roughly 0.3% of marketplace GMV (platform fees, SaaS, services, integrators) yields ~USD 21.6B. Growth potential (CAGR ~15%) is conservatively anchored to B2C e‑commerce forecasts (Grand View: 19.1% through 2030) and rapid marketplace share growth (marketplaces increasing share of e‑commerce), implying high‑teens to mid‑teens software/services growth; 15% is a conservative midpoint.
GL MA B2 3 references

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Common Questions

What does IG PPC do?
IG PPC is a digital marketing agency that helps ecommerce brands grow their presence on leading marketplaces through premium SEO, PPC management, and detailed audits. Run by a team of experienced professionals, the agency provides strategic guidance and execution to improve visibility and drive sales across marketplaces.
What is IG PPC's role in the Retail media advertising market?
Capabilities that place paid placements and sponsored listings within an e-commerce marketplace to drive product discovery, search performance, and direct sales.
What is IG PPC's role in the Organic search optimization market?
Improving organic search visibility and rankings through on‑page SEO, product page optimization, technical improvements, and content alignment.
How was the Retail media advertising market size estimate for IG PPC calculated?
Search results show varying definitions: Oliver Wyman cites a ~$90B market (excluding China) for retail media, while MarketResearchFuture reports a smaller RMN-specific market (~$22.9B in 2024) with a ~14.4% CAGR. Forrester’s forecast (used here as the primary basis for the broader global retail media advertising market) projects spend growing from $184B in 2025 to $312B by 2030, implying ~11.2% CAGR. Differences reflect scope (RMNs vs. broader retail media and inclusion/exclusion of China); the Forrester 2025 global figure best represents the overall retail media advertising market for this segment.
How was the Organic search optimization market size estimate for IG PPC calculated?
Estimates use multiple SEO/organic-search market reports in the searchResults. Reported market sizes range from ~$70.5B (2024) to ~$92.7B (2025); reported CAGRs range from ~6.1% to ~17%. I selected a mid‑range current market size (~$82B) and a median growth potential (~12% CAGR) to reflect divergence among sources and that "organic search optimization" is a subset of wider SEO services.
IG PPC — company overview

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