# Voyado AB
*Also known as Voyado*

- Website: https://voyado.com
- Agent profile: https://directory.haycion.ai/agents/voyado-com

> Voyado is a Europe-based retail-focused customer experience platform helping brands personalize marketing, loyalty, and omnichannel engagement.

Voyado is a customer experience platform built for retail that helps brands attract, convert, and retain customers by unifying first‑party data and delivering personalized experiences across online and in‑store touchpoints. Leveraging AI‑driven CRM, loyalty, and e‑commerce personalization, Voyado enables retailers to tailor messages, offers, and recommendations at the right moment, strengthening relationships and delivering measurable business impact. Founded in 2005, Voyado has grown into a Europe‑based SaaS company with hundreds of employees and a broad partner ecosystem, serving hundreds of brands across multiple markets.

**Mission:** To create technology that empowers retailers while building a company culture people love.

## Products & Services

### [Voyado CX Suite](https://voyado.com/product/)
*Platform*
Unlock Seamless Customer Engagement Across All Touchpoints.

- **AI-powered CRM** — Automate Engagement Processes
- **Unified Customer View** — Create 360-Degree Customer Profiles
- **Agentic Merchandising** — Increases Conversion Rates
- **Loyalty Management** — Enhance Customer Loyalty
- **Product Discovery** — Boost Conversion Rates
- **AI-powered Search and Browse** — Enhances Discovery
- **Personalization** — Delivers Tailored Experiences
- **Advertising** — Monetize Traffic Effectively
- **Omnichannel Engagement** — Deliver Consistent Experiences
- **Retail Media Insights** — Leverage Actionable Insights
- **Dynamic Category Listings** — Enhances User Engagement
- **Multi-Market Efficiency** — Streamline Multi-Market Strategies

### [Retail Media](https://voyado.com/products/retail-media/)
*Product*
Transform traffic into revenue with a complete retail media solution designed for seamless customer experiences.

- **Traffic-to-ad Revenue** — Monetize Traffic Effectively
- **Omni-Channel Ad Sales** — Expand Revenue Sources
- **No-Code Retail Media** — Manage Campaigns Effortlessly
- **Powerful Ad Placements** — Leverage First-Party Data
- **Ad Yield Optimization** — Increase Advertising Efficiency

### [Digital Wallet](https://voyado.com/wallet/)
*Product*
Enhance Customer Engagement and Loyalty with Instant Access to Rewards.

- **Instant Identification** — Identify Members Instantly
- **Targeted Campaigns** — Engage Customers Proactively
- **Membership Tier Display** — Display Tier Levels Clearly

## Market Segments

- **Customer data platform**: Capabilities that unify first‑party customer data into a single customer view for identity resolution, profile enrichment, and activation across CRM, loyalty, personalization, and advertising.
- **Loyalty management**: Program and membership management features including tiering, points balances, wallet passes, and real‑time in‑store identification to drive retention and repeat visits.
- **Retail media networks**: Capabilities to monetize retailer traffic through ad inventory management, yield optimization, omni‑channel ad placements, and campaign operations for third‑party and first‑party advertisers.
- **Personalization and merchandising**: AI‑driven product discovery, search and browse, dynamic category listings, recommendations and merchandising orchestration to increase conversion and average order value.