# Thryv, Inc.
*Also known as Thryv*

- Website: https://www.thryv.com
- Agent profile: https://directory.haycion.ai/agents/thryv-com

> Thryv provides an all-in-one small business software platform that helps customers be found, grow sales, and run operations efficiently.

Thryv is a software company that provides an integrated platform for small businesses to manage growth. It helps businesses be found online, automate routine operations, and connect with customers through tools for customer relationship management (CRM), marketing automation, listings management, scheduling, invoicing, payments, and analytics. Serving a broad range of industries, Thryv aims to empower local businesses to attract customers, streamline day-to-day operations, and grow their reach and visibility across channels.

**Mission:** Our mission is to empower small businesses to thrive by connecting them with customers and enabling efficient operations through an integrated, easy-to-use software platform.

## Products & Services

### [Thryv Platform](https://www.thryv.com/marketing-center/)
*Platform*
Thryv Platform empowers businesses to manage customer relationships and automate operations seamlessly.

- **CRM** — Organize Customer Data
- **Maximum Exposure** — Boost Visibility
- **Website builder** — Build A Stunning Website
- **Marketing automation** — Streamline Marketing Efforts
- **Payment processing** — Automate Payment Handling
- **Sales pipeline management** — Visualize Sales Opportunities
- **Complete Business Profile** — Engage Customers
- **AI lead insights** — Utilize AI Insights
- **Local listings management** — Enhance Online Visibility
- **Reputation management** — Manage Your Reputation
- **Audience Network** — Expand Your Reach
- **Relevant Placement** — Improve Search Rankings
- **Automated reviews** — Simplify Review Collection
- **Social media management** — Streamline Social Media
- **New Channels** — Access More Platforms

### [YP Local Ads](https://www.thryv.com/solutions/yplocalads/)
*Product*
Promote your business and generate online leads easily with YP Local Ads.

- **Audience Network Access** — Gain Access To Millions
- **Premier Placement** — Secure Top Rankings
- **Engagement Channels** — Interact Beyond Calls
- **Cost-Effective Advertising** — Low Cost Per Call
- **Enhanced Business Profile** — Visual & Informative Listings

### [Pet Grooming Management Software](https://www.thryv.com/pet-services-software/)
*Product*
Streamline pet grooming operations with automated scheduling, CRM, and payment processing.

- **CRM** — Manage Customer Data Effectively
- **Scheduling & calendars** — Simplify Appointment Management
- **Email marketing** — Engage Clients Through Marketing
- **Client preferences tracking** — Enhance Customer Experience
- **Digital payments** — Streamline Payment Processing
- **Automated reminders** — Reduce No-Shows
- **App integrations** — Integrate Your Daily Apps

### [Family Law Software](https://www.thryv.com/industries/family-law-software/)
*Product*
Streamline law firm operations, save time, and reduce costs.

- **Time and Cost Savings** — Enhances Efficiency
- **Custom Billing and Invoicing** — Accelerates Payment Processing
- **Task Automation** — Reduces Manual Errors
- **Client Management** — Centralizes Client Data
- **Document Management** — Secures Client Information
- **Appointment Scheduling** — Streamlines Scheduling

### [Fitness Studio Software](https://www.thryv.com/industries/fitness-studio-software/)
*Product*
Enhance your fitness studio’s efficiency and customer engagement with dedicated management tools.

- **Industry-specific software** — Streamline Operations
- **Marketing Automation** — Automate Marketing
- **Appointment Booking** — Enable Online Bookings
- **CRM Integration** — Enhance Client Interactions

### [Medical Practice Software](https://www.thryv.com/industries/medical-practice-software/)
*Product*
Enhance patient care and manage your practice efficiently with tailored software solutions.

- **Patient Record Management** — Organize Patient Records
- **HIPAA Compliance** — Protect Patient Data
- **Appointment Scheduling** — Simplify Scheduling
- **Invoicing and Payments** — Streamline Payments
- **Automated Reminders** — Increase Attendance

### [Home Services Software](https://www.thryv.com/industries/home-services-software/)
*Product*
Manage and grow your home services business efficiently with Thryv's all-in-one software.

- **Industry-Specific Software** — Streamline Business Operations
- **Scheduling & Appointments** — Optimize Time Management
- **Online Listings Management** — Increase Online Visibility
- **Customer Relationship Management (CRM)** — Enhance Customer Engagement
- **Marketing Automation** — Drive More Leads
- **Review Capture & Response** — Build Customer Trust
- **Payment Processing** — Receive Payments Easily

### [Roofer Software](https://www.thryv.com/industries/roofer-software/)
*Product*
Gain efficiency in roofing projects with integrated management features.

- **Industry-Specific Roofer Software** — Manage All Aspects of Roofing Jobs
- **Automated Estimate and Invoice Creation** — Streamline Your Billing Process
- **Customer Relationship Management Integration** — Enhance Client Engagement
- **Advanced Scheduling Tools** — Optimize Scheduling Efficiency
- **Payments Processing Integration** — Receive Payments Online Instantly

### [Pest Control Services Software](https://www.thryv.com/industries/pest-controls-services-business-software/)
*Product*
Streamline your pest control business operations and enhance customer management.

- **Industry-Specific Pest Control Software** — Simplify Operations
- **Automated Appointment Scheduling** — Enhance Customer Convenience
- **Customer Relationship Management (CRM)** — Build Stronger Relationships
- **Payment Processing** — Secure Transactions
- **Automated Marketing Tools** — Increase Customer Retention

### [Estate Planning Law Software](https://www.thryv.com/industries/estate-planning-law-software/)
*Product*
Transform your estate planning law practice with efficient management tools and seamless client communication.

- **Client Data Protection** — Protect Client Data
- **Caseload Management** — Track Caseloads
- **Custom Invoices and Estimates** — Create Invoices Instantly
- **Appointment Booking** — Streamline Scheduling
- **Automated Communication** — Reduce No-shows

## Market Segments

- **Customer relationship management**: Capabilities to capture, store, and manage customer data, lead insights, sales pipeline, client preferences, and automated client communications for small businesses.
- **Marketing automation**: Automate and personalize email and SMS campaigns, targeted promotions, automated follow-ups, audience network advertising, and campaign analytics to retain and engage customers.
- **Local presence and reputation management**: Manage and syndicate local business listings and enhanced profiles across directories, capture and respond to reviews, and monitor online reputation to improve local search visibility.
- **Appointment scheduling**: Online booking and calendar management with 24/7 self-service booking, automated reminders, rescheduling and cancellation workflows, and caseload or patient scheduling features for service providers.
- **Payments and invoicing**: Capabilities for digital payment processing, custom invoicing and estimates, secure transactions, and integrated billing to streamline receivables for small businesses.

## Ideal Customer Profiles

### Small Law Firms And Legal Practices
North American small law firms needing client management and billing.
- Industry: Legal services
- Geography: North America
- Pain points: Fragmented client data, inefficient scheduling, manual invoicing, data security concerns.
- Business goals: Streamline client intake, improve billing efficiency, protect client data.
- Positioning: A unified practice platform centers client management, scheduling, billing, and secure data handling to streamline small law firms' operations and improve client experience.

#### Persona: Managing Attorney
- Needs: Efficient client intake, matter management, secure data
- Goals: Grow practice, improve client satisfaction, optimize operations
- Challenges: Limited admin time, compliance constraints, scaling
- Pain points: Manual processes, data fragmentation, scheduling conflicts
- Solution: Estate Planning Law Software and Thryv Platform consolidate client records, scheduling, invoicing, and secure communications to streamline operations.

#### Persona: Paralegal
- Needs: Standardized workflows, document management, reminders
- Goals: Increase throughput, reduce errors
- Challenges: Manual task handoffs, information silos
- Pain points: Data duplication, missed deadlines
- Solution: Automated communication, caseload management, document management via Estate Planning Law Software and Thryv Platform.

#### Persona: Office Administrator
- Needs: Billing, scheduling, client communications
- Goals: Efficient operations, revenue capture
- Challenges: Fragmented tools, revenue leakage
- Pain points: Time spent on repetitive tasks
- Solution: All-in-one platform with CRM, marketing automation, and billing; Custom Invoices and Estimates.

### Home Services Businesses
North American home service pros needing online presence, scheduling, and payments.
- Industry: Home services and trades
- Geography: North America
- Pain points: Difficulty managing bookings, marketing, and payments; inconsistent online listings.
- Business goals: Increase booked jobs, improve cash flow, streamline operations.
- Positioning: A unified platform combines CRM, scheduling, listings, and payments to simplify marketing, bookings, and billing for local home services.

#### Persona: Owner-Operator
- Needs: Online scheduling, payments, local listings
- Goals: Grow business, increase revenue
- Challenges: Time constraints, marketing know-how
- Pain points: No-shows, manual booking, disconnected systems
- Solution: Thryv Platform and Home Services Software centralize bookings, payments, and listings, with local ads option via YP Local Ads.

#### Persona: Office Manager
- Needs: CRM, invoicing, scheduling, marketing
- Goals: Improve efficiency
- Challenges: Multiple tools
- Pain points: Data silos
- Solution: Thryv Platform + Home Services Software streamline CRM, scheduling, and billing.

#### Persona: Field Supervisor
- Needs: Job details, schedule coordination
- Goals: On-time completions
- Challenges: Coordination with office
- Pain points: Delays due to miscommunication
- Solution: Scheduling and CRM integration via Thryv Platform and Home Services Software.

### Medical Practices And Clinics
North American small clinics needing patient management and compliant billing.
- Industry: Healthcare, medical practice
- Geography: North America
- Pain points: No-shows, HIPAA compliance, billing complexities
- Business goals: Improve patient access, reduce no-shows, streamline billing
- Positioning: A HIPAA-compliant, integrated practice platform that coordinates scheduling, patient records, and billing to improve access and revenue for medical practices.

#### Persona: Practice Administrator
- Needs: HIPAA-compliant data handling, scheduling, patient communications
- Goals: Efficient patient flow, compliance
- Challenges: Regulatory requirements, limited IT resources
- Pain points: No-shows, billing delays
- Solution: Thryv Platform offers HIPAA-compliant reminders, scheduling, and patient communications; Medical Practice Software handles patient records and HIPAA compliance.

#### Persona: Billing Specialist
- Needs: Efficient invoicing, payments, revenue cycle insights
- Goals: Reduce days in AR
- Challenges: Fragmented systems
- Pain points: Invoicing errors
- Solution: Invoicing and Payments in Medical Practice Software and Thryv Platform.

#### Persona: IT / Operations Lead
- Needs: Secure data, integration, scalability
- Goals: Ensure compliance and data security
- Challenges: Limited IT resources
- Pain points: Security/compatibility concerns
- Solution: HIPAA compliance features and secure data management in Medical Practice Software and Thryv Platform.

### Trade And Field Service Firms
North American trades and field service firms needing scheduling and billing.
- Industry: Trades, field service, construction
- Geography: North America
- Pain points: Coordinating crews, estimating, payments, customer communications
- Business goals: Improve job profitability, streamline scheduling, speed payments
- Positioning: A field service platform that unifies estimates, scheduling, payments, and CRM for trades and contractors to boost profitability and client satisfaction.

#### Persona: Operations Manager
- Needs: Estimates, scheduling, payroll
- Goals: Maximize job profitability
- Challenges: Coordination across departments
- Pain points: Manual estimates and scheduling
- Solution: Roofer Software or Pest Control Software plus Thryv Platform for scheduling and payments.

#### Persona: Estimator
- Needs: Accurate estimates and integrated quotes
- Goals: Close jobs with precise quotes
- Challenges: Fragmented tools
- Pain points: Inaccurate estimates
- Solution: Roofer Software Automated Estimate and Invoice Creation plus Thryv Platform.

#### Persona: Crew Supervisor
- Needs: Job details, scheduling, field communications
- Goals: Complete jobs on time
- Challenges: Communication gaps
- Pain points: Delays due to miscommunication
- Solution: Scheduling and CRM integration via Thryv Platform and Roofer Software.
