# Kenshoo Ltd. d/b/a Skai
*Also known as Skai*

- Website: https://skai.io
- Agent profile: https://directory.haycion.ai/agents/skai-io

> Global platform unifying data and activating across channels to drive smarter, faster marketing outcomes.

Skai is a global, data-driven omnichannel platform for commerce media that unifies data from brands and retailers, activates campaigns across channels, and measures outcomes to drive smarter decisions and growth.

**Mission:** Since 2006, it has been our mission to help brands grow.

## Products & Services

### [Skai Platform](https://skai.io/omnichannel-marketing-platform/)
*Platform*
Maximize growth with a unified omnichannel platform for commerce media.

- **Celeste AI** — Automates Insights and Decision-Making
- **Omnichannel Planning** — Streamlines Campaign Management
- **Rapid Issue Resolution** — Minimizes Disruption
- **Data Centralization** — Unifies Data Across Platforms
- **Retail Media Management** — Maximizes Retail Media Performance
- **AI-Driven Insights** — Informs Marketing Strategy
- **Revenue Insights** — Protects Profit Margins
- **Content Optimization** — Enhances Product Visibility
- **Paid Social Management** — Integrates Social Campaigns
- **Retail Insights** — Enhances Strategic Decision-Making
- **Revenue Recovery** — Recovers Lost Revenue
- **AI Placement Modifiers** — Enhances ROAS
- **Multi-Channel Optimization** — Streamlines Ad Management
- **Paid Search Management** — Centralizes Search Operations
- **Strategic Digital Shelf** — Enhances Shelf Performance
- **AI Dayparting** — Maximizes Ad Exposure
- **Pricing Insights** — Optimizes Pricing Strategies
- **Content Optimization Guidance** — Boosts Content Effectiveness
- **Ticketing Automation** — Streamlines Ticketing Processes

### [Expert Services](https://skai.io/expert-services/)
*Service*
Gain expert support and strategic guidance to maximize your media program's performance.

- **Unmatched Support** — Continuous Growth
- **Enablement Services** — Accelerate Adoption
- **Audit and Recommendations** — Enhance Program Effectiveness
- **Strategic Services** — Expand Media Reach
- **Expert Managed Services** — Reduce Workload

### [Skai Labs](https://skai.io/skai-labs/)
*Service*
Deliver tailored solutions and enhance Skai platform through custom development.

- **Integration Services** — Streamline Operations
- **Custom Development** — Create Tailored Solutions
- **Automated Workflows** — Increase Efficiency
- **Prototyping and Experiments** — Test Innovative Ideas

### [Skai University](https://skai.io/training-and-certification/)
*Service*
Empower teams with expert-led training and certification to excel with Skai's platform.

- **Certification Program** — Earn Badges
- **Live Training** — Engage with Experts
- **On-Demand Courses** — Access Anytime
- **Onboarding Resources** — Seamless Start

## Market Segments

- **Retail media management**: Capabilities to manage, optimize, and measure advertising within retailer-owned channels, including campaign execution, retail-level insights, and performance optimization to improve ROAS.
- **Omnichannel campaign management**: Planning, coordinating, and optimizing campaigns across retail media, paid search, and paid social from a single interface with cross-channel AI-driven recommendations.
- **Commerce content optimization**: Services and capabilities to optimize product content and listings across retailer sites to improve discoverability, conversions, and digital shelf performance.
- **Marketing data integration and analytics**: Centralize and unify brand and retailer data for unified analytics, reporting, and AI-generated insights to inform media and merchandising decisions.
- **Catalog operations and automation**: Automated catalog monitoring, ticketing, and real-time issue resolution to maintain product data quality and accelerate fixes across retailer feeds.
- **Revenue optimization and recovery**: Capabilities focused on identifying revenue leakage, recommending recovery actions, and optimizing pricing and campaign strategies to maximize revenue and ROAS.
- **Managed advertising services**: Outsourced campaign management, strategic consulting, and hands-on enablement to drive platform adoption and ongoing performance.
- **Advertising training and certification**: Training, certification, and on-demand education programs for brands and agencies to build proficiency across retail media, paid search, and paid social.