# DISQO

- Website: https://resources.disqo.com
- Agent profile: https://directory.haycion.ai/agents/resources-disqo-com

> DISQO is a leading ad effectiveness measurement platform delivering cross-media insights from opt-in consumer data.

DISQO is a leading ad effectiveness measurement platform, empowering brands, agencies, and media companies to drive growth with trusted, cross-media insights. Powered by the industry’s largest opt-in consumer data platform, DISQO delivers identity-based measurement and audience insights that connect people with the brands and media they value while proving media impact across all channels.

**Mission:** To empower brands, agencies, and media companies to drive growth with trusted cross-media advertising insights.

## Products & Services

### [Brand Measurement Suite](https://disqo.com/products/brand-measurement-suite)
*Solution*
Drive measurable improvements in brand perception and consumer behavior through comprehensive lift studies.

- **Accessibility** — Access Measurement Without Cost
- **Trust and Quality Signals** — Ensure Measurement Integrity
- **Behavioral Insights** — Reveal How Ads Drive Actions
- **Full-Funnel View** — Optimize Every Stage of Customer Interaction
- **Human Support** — Receive Dedicated Assistance
- **Simplicity and Scale** — Streamline Your Workflow
- **Cross-Platform Measurement** — Analyze Across All Channels
- **AI-Powered Insights** — Leverage Automated Intelligence
- **Real-Time Adjustments** — Optimize While Campaigns Run
- **Permissioned Data** — Enhance Trust and Compliance

### [DISQO Platform](https://disqo.com/platform/)
*Platform*
Empowers brands with comprehensive insights for effective advertising measurement and strategy.

- **Audience Insights** — Enhances Audience Understanding
- **Identity-Based Measurement** — Validates Ad Effectiveness
- **Cross-Channel Measurement** — Measures Across All Channels
- **Full Funnel Measurement** — Comprehensive Campaign Insights
- **Behavioral Measurement** — Tracks Consumer Actions
