# Rapid7, Inc.
*Also known as Rapid7*

- Website: https://www.rapid7.com
- Location: Boston, MA, United States
- Agent profile: https://directory.haycion.ai/agents/rapid7-com

> Rapid7 provides a unified security platform and services that help organizations detect, respond to, and reduce cyber risk.

Rapid7 is a cybersecurity company that provides a unified security platform and related services to help organizations protect their digital assets. Serving diverse industries and organizations, Rapid7 helps teams discover exposure and risk, detect and investigate threats, respond quickly to incidents, and continuously improve security programs. The company combines cloud-native tooling, security analytics, managed detection and response, vulnerability management, incident response, and threat intelligence to enable proactive risk management, faster decision-making, and measurable security outcomes.

**Mission:** To empower organizations to securely navigate the digital landscape by delivering analytics-driven security solutions that accelerate detection, response, and risk reduction across complex, multi-cloud environments.

## Products & Services

### [Surface Command](https://www.rapid7.com/products/command/attack-surface-management-asm/)
*Product*
Surface Command enables unified visibility and rapid remediation for effective attack surface management.

- **Asset Context, Enrichment and Relationships** — Improves Contextual Awareness
- **Asset Discovery and Unified Inventory (CAASM)** — Eliminates Blind Spots
- **Blast Radius Analysis** — Guides Containment
- **Attack Surface Visibility (EASM)** — Identifies Exposed Assets
- **Remediation Hub and Automation** — Streamlines Remediation
- **Dynamic EASM Discovery** — Tracks External Assets
- **Automation and Integrations** — Accelerates Response
- **Identity Coverage Gaps** — Strengthens Identity Security
- **Configuration Assessment** — Ensures Compliance

### [Exposure Command](https://www.rapid7.com/products/command/exposure-management/)
*Product*
Streamline threat detection and prioritize remediation with Exposure Command's unified risk management.

- **Cloud and Application Security Context** — Enhances Cloud Security
- **Risk-based Prioritization** — Prioritizes Based on Threat Intelligence
- **Vulnerability Management with Attack Surface Context** — Integrates Vulnerabilities with Context
- **Policy and Configuration Assessment** — Reduces Misconfigurations
- **Remediation Workflows with SLAs and Reporting** — Streamlines Remediation Processes
- **Integrated Remediation Workflows** — Facilitates Actionable Insights
- **Dynamic Asset Tagging and Criticality** — Automates Asset Prioritization
- **Extensive Integrations** — Enhances Operational Efficiency

### [InsightCloudSec](https://www.rapid7.com/products/insightcloudsec/)
*Product*
Proactively manage cloud risks and ensure compliance across multi-cloud environments.

- **Automation Remediation** — Automate Remediation Efforts
- **Cloud Threat Detection** — Identify Threats in Real-Time
- **Real-time Visibility Across Clouds** — Achieve Immediate Cloud Visibility
- **Agentless Vulnerability Management** — Identify Vulnerabilities Instantly
- **Cloud Compliance Management** — Maintain Compliance Automatically
- **Infrastructure-as-Code (IaC) Security** — Secure Your Code
- **Sensitive Data Discovery** — Discover Sensitive Data
- **Cloud Infrastructure Entitlement Management (CIEM)** — Enforce Least Privilege
- **Kubernetes Security Posture Management (KSPM)** — Manage Kubernetes Security
- **Risk-based Prioritization** — Prioritize Risks Effectively

### [InsightAppSec](https://www.rapid7.com/products/insightappsec/)
*Product*
Identify and remediate web application vulnerabilities effectively with InsightAppSec.

- **Dynamic Application Security Testing (DAST)** — Uncover Vulnerabilities Instantly
- **Automated Scans** — Streamline Testing Processes
- **API Security Testing** — Secure API Integrations
- **Detailed Reporting** — Gain Actionable Insights
- **Integration Capabilities** — Enhance Security Workflows
- **Customizable Testing** — Adapt to Unique Security Needs

### [InsightVM](https://www.rapid7.com/products/insightvm/)
*Product*
InsightVM enables proactive vulnerability management with comprehensive visibility and risk prioritization.

- **Risk Across the Stack** — Prioritize Based On Actual Risk
- **Adversary-Aware Prioritization** — Focus Resources On Critical Vulnerabilities
- **Inside Scan Meets Outside View** — Enhance Context For Prioritization
- **One Console, One Workflow** — Streamline Remediation Processes
- **Built-in Remediation Workflows** — Automate Vulnerability Management

### [Next‑Gen SIEM](https://www.rapid7.com/products/siem/)
*Product*
Achieve proactive threat detection and fast incident response with Rapid7's cloud-native SIEM.

- **Cloud‑native Architecture** — Offers Rapid Deployment And Scalability
- **High‑fidelity Detection and Actionable Outcomes** — Ensures Accurate Threat Detection
- **Unified Detection, ASM, DFIR, and Automation** — Consolidates Security Operations
- **Integration with Other Rapid7 Products** — Enhances Security Ecosystem Interconnectivity
- **Real‑time Triage** — Accelerates Incident Response Times
- **AI-powered Analytics** — Improves Threat Detection Efficiency
- **Incident Command** — Delivers Instant Total Context

### [Threat Intelligence Platform](https://www.rapid7.com/platform/threat-intelligence-tip)
*Product*
Enhance your security posture with actionable threat intelligence for informed detection and rapid response.

- **Proactive Threat Monitoring** — Stay Ahead Of Threats
- **Expert Threat Analysis** — Access Expert Insights
- **Integration with Security Operations** — Streamline Security Processes
- **Contextual Alerting** — Reduce Response Times

### [Managed Detection and Response](https://www.rapid7.com/services/managed-detection-and-response-mdr/)
*Service*
Enhances cyber resilience through proactive threat detection and expert-led incident response.

- **Anticipate and Monitor Exposures** — Enhances Security Posture
- **Respond and Contain Threats** — Minimizes Impact of Incidents
- **24x7 Monitoring and Response** — Provides Peace of Mind
- **AI‑powered Triage and Investigation** — Optimizes Incident Response
- **Integration with Existing Tools** — Maximizes Existing Investments

### [MDR for Microsoft](https://www.rapid7.com/services/managed-detection-and-response-mdr/microsoft)
*Service*
Enhance Microsoft's security with expert-led, proactive MDR services for rapid threat detection and response.

- **24/7 XDR Monitoring** — Gain 24/7 Monitoring
- **AI-Powered Triage** — Accelerate Incident Triage
- **Incident Response Assistance** — Access Expert Support
- **Risk Contextualization** — Focus on Relevant Risks
- **Enhanced Visibility** — Achieve Comprehensive Coverage

### [MDR for Enterprise](https://www.rapid7.com/services/managed-detection-and-response-mdr/enterprise)
*Service*
Enhance enterprise security with proactive detection and expert incident response.

- **Expert-Led Incident Response** — Eliminate Security Breaches
- **Unified Attack Surface Visibility** — Gain Complete Visibility
- **Proactive Vulnerability Management** — Focus on High-Risk Vulnerabilities
- **AI-Powered Triage** — Enhance Response Speed
- **Multi-Vector Telemetry** — Broaden Attack Surface Coverage
- **Continuous Improvement Strategies** — Strengthen Cyber Resilience

### [Incident Response Services](https://www.rapid7.com/services/incident-response/)
*Service*
Rapid7's incident response services ensure swift containment, investigation, and recovery from cyber incidents.

- **Expert Support On Standby** — Ensure Rapid Access to Experts
- **Leading DFIR Framework** — Utilize Advanced Forensics Tools
- **Comprehensive Incident Response Services** — Strengthen Incident Response Programs
- **Detection and Response Workshops** — Enhance Team Preparedness
- **Compromise Assessment** — Identify Potential Breaches Early

### [Penetration Testing Services](https://www.rapid7.com/services/penetration-testing/)
*Service*
Identify security vulnerabilities and strengthen defenses against attacks.

- **Expert Testing Team** — Leverage Field Expertise
- **Tailored Approach** — Customize Testing Scenarios
- **Detailed Reporting** — Access Comprehensive Insights
- **Continuous Improvement** — Facilitate Risk Mitigation

### [Managed Vulnerability Management](https://www.rapid7.com/services/managed-vulnerability-management/)
*Service*
Enhances security with continuous monitoring and prioritized remediation of vulnerabilities.

- **Continuous Monitoring** — Ensures Current Threat Visibility
- **Prioritized Remediation** — Focuses on Critical Vulnerabilities
- **Expert-led Responses** — Merges Automation With Humanity
- **Integration With Existing Security Tools** — Streamlines Security Operations
- **Customization for Diverse IT Environments** — Fits Varied IT Ecosystems

### [Continuous Red Teaming](https://www.rapid7.com/services/continuous-red-team-service/)
*Service*
Proactively identify and address exploitable exposures before attackers can exploit them.

- **Proactive Exposure Identification** — Identify Weaknesses Before Exploitation
- **Expert-Led Threat Simulation** — Simulate Real-World Attacks
- **Integration with Security Program** — Enhance Security Framework

### [Managed Application Security](https://www.rapid7.com/services/managed-application-security/)
*Service*
Enhance application security posture through expert-led monitoring and vulnerability management.

- **Proactive Risk Management** — Manage Risks Proactively
- **Vulnerability Assessments** — Conduct Regular Assessments
- **Expert-Led Response** — Leverage Expert Knowledge
- **Compliance Enforcement** — Enforce Compliance Standards
- **Cloud-Native Solutions** — Integrate Seamlessly

## Market Segments

- **Vulnerability and asset risk management** (market size $17.9B, CAGR 7.7%): Capabilities that discover in-scope infrastructure and applications, ingest vulnerability scanner and configuration data, score exposure by impact and likelihood, and track remediation across owners.
- **Threat detection and response** (market size $278.0B, CAGR 13.1%): 24/7 human-led monitoring, MDR/EDR, threat hunting, rapid incident containment, digital forensics, and security operations center services to detect and remediate threats across endpoints, networks, and cloud.
- **Cloud security posture management** (market size $6.2B, CAGR 12.5%): Continuous assessment of cloud configurations, drift detection, and compliance monitoring across multi-cloud environments to reduce misconfiguration and governance risk.
- **Application security testing** (market size $1.8B, CAGR 26.7%): Services that identify, exploit, and remediate vulnerabilities in web, mobile and API-based applications and supporting network architecture to reduce attack surface.
- **Attack surface and exposure management** (market size $2.2B, CAGR 28%): Continuous discovery, mapping, and prioritization of external and internal assets and exposures using threat intelligence to reduce attack surface and unknown-asset risk.

## Ideal Customer Profiles

### Large Enterprises With Hybrid Cloud Environments
Global enterprises managing hybrid cloud and on-premises environments seeking unified risk management.
- Industry: Financial services, healthcare, technology, manufacturing
- Geography: North America, Europe, Asia Pacific
- Pain points: Siloed security tools, slow remediation, high attack surface, regulatory compliance, alert fatigue
- Business goals: Reduce risk exposure, accelerate incident response, unify security operations, demonstrate regulatory compliance
- Positioning: Comprehensive risk management for multi-cloud and on-premises environments enables prioritized remediation and faster incident response for large organizations.

#### Persona: Chief Information Security Officer
- Needs: Executive-level risk insights, governance dashboards, measurable outcomes
- Goals: Lower overall risk, meet compliance, justify security investments
- Challenges: Budget constraints, multi-cloud complexity, tool sprawl
- Pain points: Inconsistent reporting, slow remediation, executive alert fatigue
- Solution: Unified risk context, dashboards, and prioritized remediation across cloud and on-premises to demonstrate measurable security improvements.

#### Persona: Head Of Security Operations
- Needs: SOC metrics, playbooks, integrated workflows
- Goals: Improve detection coverage, shorten dwell time
- Challenges: Alert fatigue, tool fragmentation, staffing limits
- Pain points: Manual handoffs, slow detections
- Solution: Single platform for threat detection, response workflows, and remediation visibility across environments.

#### Persona: Compliance Manager
- Needs: Audit-ready reports, policy alignment
- Goals: Maintain compliance with regulations across cloud and on-prem
- Challenges: Evidence gathering, changing regulations
- Pain points: Manual data collection, fragmented controls
- Solution: Policy assessment and audit-ready reporting across environments.

### Cloud-Native Tech Firms With DevOps Maturity
Cloud-native software firms needing secure development and rapid remediation.
- Industry: Technology, Software, SaaS
- Geography: Global
- Pain points: Vulnerabilities in web apps and APIs; slow remediation; devops integration gaps
- Business goals: Ship secure software; reduce mean time to remediation; maintain compliance
- Positioning: Cloud-native security for fast-moving software teams delivering secure applications.

#### Persona: Software Engineer
- Needs: Clear remediation guidance integrated into development workflow
- Goals: Deliver secure features quickly
- Challenges: Balancing speed and security
- Pain points: Manual security checks, brittle test processes
- Solution: Integrated vulnerability testing and security controls within CI/CD using InsightAppSec and InsightCloudSec

#### Persona: DevOps Lead
- Needs: Unified testing results, easy integration
- Goals: Reduce security gate friction
- Challenges: Tool sprawl, inconsistent controls
- Pain points: Delays due to security reviews
- Solution: CI/CD integrated vulnerability testing and cloud security posture tools like InsightAppSec and InsightCloudSec

#### Persona: Security Engineer
- Needs: Threat context and remediation guidance
- Goals: Mitigate risk across apps and cloud
- Challenges: False positives, limited time
- Pain points: Complex vulnerability prioritization
- Solution: Detailed reports and remediation guidance from InsightAppSec and cloud posture management via InsightCloudSec

### Managed Detection And Response Buyers
Mid-size to large organizations needing 24/7 threat monitoring and rapid response.
- Industry: Technology, Financial Services, Healthcare, Government
- Geography: North America, Europe, Asia Pacific
- Pain points: High alert fatigue, limited in-house expertise, slow detections
- Business goals: Reduce dwell time, improve SOC efficiency, strengthen threat detection
- Positioning: Comprehensive managed detection and response with integrated threat intel and incident guidance.

#### Persona: SOC Manager
- Needs: 24/7 monitoring, efficient triage
- Goals: Improve MTTD and MTTR; reduce alert overload
- Challenges: Staffing shortages; alert fatigue
- Pain points: False positives; manual triage
- Solution: 24/7 monitoring, AI-assisted triage, and incident response support

#### Persona: Threat Hunter
- Needs: Contextual threat intel; mapping attacker TTPs
- Goals: Identify and mitigate active threats quickly
- Challenges: Limited context; data fragmentation
- Pain points: Disjointed data sources
- Solution: Threat intel platform integrated with MDR and telemetry

#### Persona: Security Architect
- Needs: Architecture-level risk and coverage
- Goals: Ensure secure incident response capabilities
- Challenges: Integrating MDR across landscape
- Pain points: Inconsistent controls
- Solution: Unified attack surface visibility and incident response guidance

### Cloud Security And Compliance Teams
Cloud operations teams needing real-time risk visibility and automated enforcement.
- Industry: Technology, Software, Financial Services, Healthcare
- Geography: Global
- Pain points: Cloud misconfigurations, compliance gaps, drift, complex multi-cloud governance
- Business goals: Automate enforcement, minimize misconfigurations, maintain compliance
- Positioning: Real-time cloud risk visibility with automated enforcement across multi-cloud environments.

#### Persona: Cloud Security Engineer
- Needs: Cloud risk visibility, automated remediation
- Goals: Reduce misconfigurations, enforce least privilege
- Challenges: Drift, noisy findings
- Pain points: Manual checks, policy gaps
- Solution: InsightCloudSec for automated remediation and risk prioritization

#### Persona: Cloud Architect
- Needs: Policy enforcement; scalable controls across teams
- Goals: Secure multi-cloud architecture
- Challenges: Policy drift
- Pain points: Lack of unified controls
- Solution: InsightCloudSec for posture management

#### Persona: Compliance Manager
- Needs: Audit-ready evidence; compliance mapping
- Goals: Maintain regulatory compliance across cloud
- Challenges: Fragmented controls
- Pain points: Manual reporting
- Solution: Cloud compliance management and automated checks via InsightCloudSec