# Prezly BV
*Also known as Prezly*

- Website: https://www.prezly.com
- Location: Leuven, Belgium
- Agent profile: https://directory.haycion.ai/agents/prezly-com

> Prezly is a Belgium-based PR software platform that helps teams manage media contacts, publish stories, coordinate outreach, and measure PR performance.

Prezly BV is a Belgium-based PR software company that provides an integrated platform for communications teams and PR agencies to manage media contacts, publish and distribute content, coordinate outreach across channels, and analyze engagement and outcomes. Serving agencies, in-house PR teams, and nonprofits, Prezly combines centralized contact management, branded newsroom capabilities, collaboration tools, and analytics to streamline the end-to-end PR workflow while upholding strong privacy and security practices. The platform is designed to help teams build and maintain relationships with journalists and stakeholders, ensure consistent messaging, and demonstrate impact across campaigns and channels.

**Mission:** To empower PR teams with an integrated platform that simplifies contact management, story publishing, and outreach, enabling trusted journalist relationships and measurable impact across channels.

## Products & Services

### [Prezly Platform](https://www.prezly.com/feature/online-newsroom-software)
*Platform*
Streamlines PR efforts with centralized contact management and branded online newsrooms.

- **Multimedia story publishing** — Maximizes Content Visibility
- **Branded newsroom themes** — Enhances Brand Presentation
- **Newsroom analytics** — Drives Data-Driven Decisions
- **Team collaboration** — Enhances Team Efficiency
- **Downloadable media kits** — Facilitates Media Access
- **Multi-language translation** — Expands Global Reach
- **Self-hosted newsroom** — Maintains Brand Identity
- **Invite-only newsrooms** — Ensures Controlled Access
- **Newsroom search visibility** — Increases Discoverability
- **Journalist subscribe forms** — Builds Engagement
- **Global search** — Improves Navigation

## Market Segments

- **Media relations management**: Capabilities to build and manage journalist and media contact lists, enable journalist subscriptions, coordinate targeted outreach, and maintain relationship histories to support earned media efforts.
- **Corporate newsroom and content publishing**: Branded online newsroom and multimedia publishing features including self-hosted newsrooms, invite-only newsrooms, downloadable media kits, multi-language support, and SEO visibility for press content distribution.
- **PR analytics and reporting**: Analytics and measurement capabilities to track newsroom engagement, page views, bounce rate, and campaign outcomes to demonstrate impact and inform communications strategy.
- **PR team collaboration and workflow**: Collaboration and campaign coordination features that let PR teams and agencies invite teammates, manage approvals, and centralize campaign assets and workflows.