# Orbit Media Studios, Inc.
*Also known as Orbit*

- Website: https://www.orbitmedia.com
- Location: Chicago, IL, USA
- Agent profile: https://directory.haycion.ai/agents/orbitmedia-com

> A data-driven web design and marketing agency delivering custom websites and performance optimization.

Orbit Media Studios, Inc. is a U.S.-based digital marketing and web design agency that designs, builds, and optimizes high-performing lead-generation websites. Founded in 2001 by Andy Crestodina and Barrett Lombardo, Orbit specializes in custom website development, conversion rate optimization (CRO), and search engine optimization (SEO), with integrated analytics and accessibility considerations. Orbit’s data-driven approach helps organizations across professional services, banking/financial, manufacturing, education, technology, healthcare, and consumer sectors improve user experience, search visibility, and conversions. The company emphasizes strategy, design, development, and ongoing optimization, and is a Certified B Corporation recognized for ethical business practices and industry awards.

**Mission:** We strive to educate and collaborate with like-minded businesses to make a difference environmentally and socially.

## Products & Services

### [Web Design & Development](https://www.orbitmedia.com/web-development/)
*Service*
Delivering high-performing, conversion-focused websites tailored to your brand.

- **Custom website design** — Create Unique Brand Identity
- **Ecommerce web design** — Drive Sales Through Design
- **Mobile website design** — Optimize for All Devices
- **ADA Accessibility Compliance** — Increase Accessibility
- **WordPress web design** — Leverage WordPress Flexibility
- **Ongoing Website Maintenance** — Ensure Site Health

### [Website Optimization](https://www.orbitmedia.com/website-optimization/)
*Service*
Transform your website’s effectiveness with ongoing optimization, enhancing SEO and conversion rates.

- **AI-enabled optimization** — Transform Performance With AI
- **SEO and CRO integration** — Boost Conversion Rates
- **Analytics-driven reporting** — Receive Insights Regularly
- **Continuous optimization process** — Engage In Continuous Improvement

### [Digital Marketing Services](https://www.orbitmedia.com/digital-marketing/)
*Service*
Transform your digital presence with integrated marketing strategies that leverage AI for better results.

- **AI-driven Marketing** — Enhances Visibility
- **Digital Marketing Services** — Ensures Cohesion
- **B2B Digital Marketing** — Targets Businesses
- **CRO and Analytics** — Maximizes Conversions
- **Content Strategy** — Drives Engagement

### [Ecommerce Website Design Services](https://www.orbitmedia.com/ecommerce-web-design/)
*Service*
Enhance your online store with conversion-optimized ecommerce design services tailored for AI visibility.

- **AI Discoverability Audit** — Boost AI Visibility
- **Conversion-Focused Ecommerce** — Increase Sales
- **Comprehensive SEO Integration** — Drive Organic Traffic
- **Mobile Optimized Store** — Enhance Mobile Usability

### [WooCommerce Website Development](https://www.orbitmedia.com/woocommerce-development/)
*Service*
Get a custom WooCommerce website that enhances user experience and drives sales.

- **WooCommerce Development Agency** — Streamline Your Online Store
- **WooCommerce Integration Services** — Enable Seamless Integrations
- **WooCommerce UX Design** — Enhance User Engagement
- **SEO Optimized Product Descriptions** — Attract More Buyers

### [HubSpot Web Design](https://www.orbitmedia.com/hubspot-website-design-agency/)
*Service*
Enhance your online presence with a HubSpot-powered website designed for optimal lead generation.

- **HubSpot Website Design** — Create A Fully Integrated Website
- **Conversion Rate Optimization** — Increase Visitor Engagement
- **AI-Optimized SEO** — Boost Organic Traffic

### [WordPress Web Design](https://www.orbitmedia.com/web-design/wordpress/)
*Service*
Custom WordPress web design that enhances visibility and boosts conversions.

- **Custom WordPress Development** — Receive Tailored Development
- **SEO-Driven Strategy** — Enhance Search Visibility
- **Responsive Design** — Achieve Mobile-Friendly Layouts

### [Custom Website Design](https://www.orbitmedia.com/web-design/custom/)
*Service*
Deliver unique website designs that enhance user experience and drive conversions.

- **User-Centric Design** — Improve Engagement
- **SEO Optimization** — Enhance Discoverability
- **Responsive Web Design** — Ensure Accessibility

### [Mobile Website Design](https://www.orbitmedia.com/mobile-web-design/)
*Service*
Boost user engagement and conversions with our mobile-optimized website design services.

- **Mobile Website Design** — Enhances User Experience
- **Responsive Web Design** — Adapts to All Screens

### [Web Accessibility (ADA Compliance)](https://www.orbitmedia.com/web-development/ada-accessibility/)
*Service*
Ensure your website is accessible and compliant, enhancing user experience for all.

- **Accessibility Maintenance** — Ensures Ongoing Compliance
- **Keyboard Navigation & Screen Reader Support** — Supports Diverse Access Needs
- **Accessible UX Design** — Enhances User Experience

### [Content Strategy](https://www.orbitmedia.com/website-optimization/content-strategy/)
*Service*
Enhance brand visibility and conversions with a robust content strategy.

- **Content Audits** — Evaluate Existing Content
- **Demand & Positioning Research** — Define Customer Demand
- **Ongoing Content Strategy Optimization** — Adapt & Improve Content

### [Content Optimization](https://www.orbitmedia.com/website-optimization/cro/content-optimization/)
*Service*
Transform your website content to boost engagement and conversions with expert optimization strategies.

- **Content strategy** — Craft Strategic Content
- **A/B testing** — Test Different Variants
- **User experience audits** — Optimize User Experience

### [Landing Page Agency](https://www.orbitmedia.com/cro/landing-page-agency/)
*Service*
Expertly crafted landing pages that boost conversions and reduce bounce rates.

- **CRO-Driven Landing Page Design** — Enhance User Engagement through Design
- **A/B Testing and Optimization** — Maximize Performance with A/B Tests

### [AI SEO Agency](https://www.orbitmedia.com/website-optimization/seo/ai/)
*Service*
Enhance your website's visibility in AI-driven searches and improve messaging.

- **AI Content Optimization** — Optimize Content Using AI
- **AI Visibility in AI Assistants** — Increase AI Discoverability
- **AI-Powered SEO Strategy** — Enhance SEO with AI

### [SEO](https://www.orbitmedia.com/website-optimization/seo/)
*Service*
Enhance online visibility and drive more qualified traffic through comprehensive SEO strategies.

- **SEO Strategy** — Drive Targeted Traffic
- **SEO Audits** — Identify SEO Issues
- **SEO Monitoring** — Continuous Performance Tracking
- **Content Writing** — Engage Audience Through Content

### [Ecommerce SEO](https://www.orbitmedia.com/website-optimization/seo/ecommerce/)
*Service*
Maximize your online store's visibility and revenue through effective ecommerce SEO strategies.

- **Search & Conversion-Optimized Writing** — Drive Conversions With Compelling Copy
- **Technical SEO Audits & Fixes** — Ensure Optimal Site Health

### [Local SEO](https://www.orbitmedia.com/website-optimization/seo/local/)
*Service*
Enhance your local search visibility with expert Local SEO services.

- **Google My Business Optimization** — Maximize GMB Exposure

### [Enterprise SEO](https://www.orbitmedia.com/website-optimization/seo/enterprise/)
*Service*
Maximize organic visibility and improve conversions for complex enterprise websites.

- **Audits & Monitoring** — Ensure Consistent Performance

### [Content Chemistry](https://www.orbitmedia.com/about/content-chemistry/)
*Product*
A Comprehensive Guide to Content Marketing Success for Engaging and Converting Web Visitors

- **Author Expertise** — Gain Insights From Experts
- **Content Marketing Handbook** — Access Practical Marketing Strategies
- **Theory and Lab Sections** — Leverage Real-World Insights

## Market Segments

- **Website design and development** (market size $60.3B, CAGR 5.19%): End-to-end website design and development focused on responsive, CMS-managed, SEO-friendly sites that drive lead generation and conversion.
- **Search engine optimization and organic growth** (market size $74.8B, CAGR 6.07%): Tactics and technical work to improve organic visibility, inbound traffic, and long-term content-led growth across search engines.
- **Content marketing** (market size $62.7B, CAGR 4.98%): Strategy-driven content planning and creation (blogs, whitepapers, landing pages, website copy) designed to engage audiences, support the marketing funnel and deliver long-term organic value.
- **Conversion rate optimization and experimentation** (market size $3.0B, CAGR 13%): Systematic A/B testing, UX/UI improvements, analytics-driven experiments, and optimization to increase lead and revenue conversion rates.
- **Web accessibility and compliance** (market size $850M, CAGR 9.33%): Automated accessibility scanning, AI-guided fixes, compliance reporting and user-facing accessibility widgets to support WCAG, ADA, and Section 508 requirements.

## Ideal Customer Profiles

### Growth Stage Technology And Professional Services Firms
Tech and professional services firms seeking high-conversion websites and scalable digital marketing.
- Industry: Technology, Professional Services
- Geography: North America and Europe
- Pain points: Low conversion rates, fragmented content, limited analytics, difficulty scaling marketing, accessibility and compliance concerns.
- Business goals: Increase qualified leads, improve conversion rates, scale content marketing, and raise search visibility.
- Positioning: For growth-focused technology and professional services firms, our web design, SEO, and CRO services deliver measurable online results through data-driven optimization, accessible design, and ongoing analytics.

#### Persona: Chief Marketing Officer
- Needs: Scalable demand generation, integrated analytics, accessibility and performance improvements
- Goals: Increase qualified leads, improve marketing ROI, shorten time-to-market
- Challenges: Budget constraints, cross-team alignment, managing external agencies
- Pain points: Siloed data, slow website updates, inconsistent messaging
- Solution: Use AI SEO Agency, Content Strategy, and Website Optimization to unify SEO, content, and CRO with analytics and accessibility.

#### Persona: Director Of Demand Generation
- Needs: Effective demand generation programs, attribution, and content roadmap
- Goals: Increase MQLs, optimize funnel
- Challenges: Resource constraints, data integration
- Pain points: Ineffective landing pages, poor conversion
- Solution: AI SEO Agency, Content Optimization, Landing Page Agency to deliver optimized pages and clear performance signals.

#### Persona: Head Of Product Marketing
- Needs: SEO for product pages, consistent messaging, asset library
- Goals: Improve product page conversions, increase search visibility
- Challenges: Frequent product changes, content gaps
- Pain points: Slow content updates, misalignment with marketing strategy
- Solution: AI SEO Agency, Content Strategy, Custom Website Design to align product narratives with search and CRO.

### Financial Services Digital Leaders
Banks and financial services firms seeking compliant, accessible digital experiences.
- Industry: Financial Services, Banking
- Geography: North America and Europe
- Pain points: Regulatory compliance, security, data governance, legacy systems, low digital conversion
- Business goals: Increase loan and account applications, improve lead quality, enhance accessibility
- Positioning: For financial services organizations seeking modern, compliant digital experiences, our website optimization, SEO, and ADA-compliant design improve user experience, drive qualified leads, and ensure governance across marketing tech.

#### Persona: Head Of Digital Marketing
- Needs: Regulatory-compliant marketing, integrated analytics
- Goals: Increase online loan applications, improve lead quality
- Challenges: Regulatory constraints, data privacy, audit trails
- Pain points: Manual reporting, slow approvals
- Solution: Enterprise SEO, Web Accessibility, SEO, HubSpot Web Design to ensure compliant, accessible, and performant campaigns.

#### Persona: Marketing Operations Manager
- Needs: Data governance, attribution, automation
- Goals: Improve reporting accuracy, faster campaign execution
- Challenges: Data silos, inconsistent tagging
- Pain points: Manual processes, data quality issues
- Solution: SEO, Content Strategy, Local SEO, Content Optimization for clean data and actionable insights.

#### Persona: Compliance And Risk Manager
- Needs: Audit-ready marketing, regulatory compliance
- Goals: Ensure marketing activities meet regulations
- Challenges: Regulatory changes, governance
- Pain points: Documentation gaps
- Solution: Web Accessibility, SEO, Content Strategy for accessible, compliant marketing.

### Healthcare Organizations
Hospitals and health systems seeking accessible, patient-centric digital experiences.
- Industry: Healthcare
- Geography: North America
- Pain points: Regulatory compliance (HIPAA), patient data privacy, accessibility gaps, patient acquisition
- Business goals: Improve patient acquisition, accessibility, patient education
- Positioning: For healthcare organizations pursuing patient-centric, compliant digital experiences, our accessibility-focused design, SEO, and content services improve usability and conversions while maintaining regulatory alignment.

#### Persona: Director Of Digital Experience
- Needs: Accessible, patient-friendly UX, regulatory compliance
- Goals: Improve patient engagement, increase online appointment requests
- Challenges: HIPAA constraints, legacy systems
- Pain points: Accessibility gaps, complex navigation
- Solution: Web Accessibility, Custom Website Design, Content Strategy, SEO to improve usability and reach.

#### Persona: Marketing Manager For Patient Acquisition
- Needs: Local SEO, patient education content
- Goals: Increase appointments and inquiries
- Challenges: Budget constraints, competition
- Pain points: Low local search visibility
- Solution: Local SEO, SEO, Content Strategy to boost local visibility and patient-friendly information.

#### Persona: Compliance Officer
- Needs: Audit-ready processes, regulatory compliance
- Goals: Maintain HIPAA compliance
- Challenges: Regulatory changes
- Pain points: Documentation gaps
- Solution: Web Accessibility, SEO, Content Strategy for compliant, accessible patient experiences.

### Ecommerce Brands And Retailers
Direct-to-consumer brands seeking conversion-optimized storefronts.
- Industry: Retail, Ecommerce
- Geography: North America, Europe, APAC
- Pain points: Low product-page conversions, slow site performance, catalog complexity, poor AI visibility
- Business goals: Increase online sales, optimize product pages, improve search visibility
- Positioning: For ecommerce brands seeking higher conversions and discoverability, our ecommerce SEO and design services optimize product pages, improve AI visibility, and streamline checkout.

#### Persona: Ecommerce Growth Manager
- Needs: Product visibility, conversions, mobile UX
- Goals: Increase conversion rate, average order value
- Challenges: Catalog complexity, site speed
- Pain points: Poor product descriptions, slow performance
- Solution: Ecommerce SEO, Ecommerce Website Design Services, WooCommerce Website Development to optimize product pages and checkout.

#### Persona: Marketplace Operations Manager
- Needs: Performance tracking, data quality
- Goals: Improve product listing performance
- Challenges: Vendor data quality
- Pain points: Inconsistent product data
- Solution: SEO, Content Strategy, Content Optimization for better listings and data quality.

#### Persona: Content Marketing Manager
- Needs: Optimized content that ranks and converts
- Goals: Increase organic traffic, improve content ROI
- Challenges: Content gaps, competitive landscape
- Pain points: Low ranking and conversions
- Solution: Content Strategy, Content Optimization, AI SEO Agency to boost content effectiveness and visibility.
