# National Association of Personal Financial Advisors
*Also known as NAPFA*

- Website: https://www.napfa.org
- Location: Chicago, IL, USA
- Agent profile: https://directory.haycion.ai/agents/napfa-org

> NAPFA is a professional association for fee-only financial planners, providing education, resources, and a Find-an-Advisor network to help clients access fiduciary financial planning.

NAPFA provides a variety of comprehensive professional and business development resources that enhance members’ skill sets, keep them informed on regulatory and economic issues, and support business success. The National Association of Personal Financial Advisors (NAPFA) is a professional association for fee-only financial planners and the public, offering education, conferences, webinars, and the NAPFA Learning Center, as well as tools for members to grow their firms. It also serves the public with resources such as the Find an Advisor directory, consumer resources, and DEI materials, and fosters networking through events, mentoring programs, and partner networks. Through these programs and benefits, NAPFA aims to elevate professional standards, fiduciary practice, and accessible, high-quality financial planning for clients.

**Mission:** To advance the profession by promoting high fiduciary standards and providing education, resources, and networking opportunities for fee-only financial planners and the public.

## Products & Services

### [NAPFA Membership](https://www.napfa.org/membership)
*Service*
Enhance career growth and uphold fiduciary standards through diverse resources and networking offered by NAPFA Membership.

- **Education and CE Access** — Gain Access to Learning
- **Conferences and Events** — Attend Conferences
- **Member Directory and Forums** — Network with Peers
- **Mentoring and DEI Resources** — Engage in Mentoring
- **Member Discounts** — Access Member Discounts

### [NAPFA Learning Center](https://education.napfa.org/)
*Platform*
Enhance your financial planning skills with comprehensive educational resources and continuing education credits.

- **CE Credits** — Accumulate Education Credits
- **Learning Pass** — Maximize Learning Opportunities
- **Live Webinars** — Engage With Experts
- **Virtual Learning** — Centralized Learning Hub
- **On-Demand Courses** — Learn at Your Own Pace
- **Podcast Access** — Integrate Learning into Daily Routine

### [NAPFA Advisor Magazine](https://www.napfa.org/advisor-magazine)
*Product*
Enhances business efficiency and client retention for fee-only financial advisors.

- **Editorial Accessibility** — Improves Business Efficiency
- **Practice Management Insights** — Enhance Advisory Skills
- **Practical Practitioner Content** — Learn From Experts
- **Writer Contributions** — Contribute Knowledge
- **Latest Issue** — Stay Updated

### [NAPFA Partner Solutions](https://www.napfa.org/partner-solutions)
*Service*
Delivers unique insights and solutions for fee-only financial advisors through sponsored webinars.

- **CE Credits for Webinars** — Earn CE Credits
- **Product and Service Discovery** — Discover New Solutions
- **Resource Provider Insights** — Gain Provider Insights
- **Sponsorship Opportunities** — Sponsor Webinars

### [Corporate Membership Program](https://www.napfa.org/membership/corporate-member)
*Service*
Provide multi-adviser firms with unique offerings and professional growth resources.

- **Multi-adviser benefits** — Supports Multi-adviser Firms
- **Public firm profile** — Increase Visibility
- **Professional growth resources** — Enhance Employee Skills
- **FeeOnlyNetwork Profile** — Expand Digital Presence

### [FeeOnlyNetwork](https://www.feeonlynetwork.com/)
*Platform*
Gain visibility and promote your NAPFA affiliation through a dedicated advisor platform.

- **Free Basic Profile** — Establish A Presence Online
- **Increased Visibility** — Attract More Clients
- **NAPFA Affiliation** — Enhance Credibility

### [Resource Partner Directory](https://members.napfa.org/ResourcePartnerDirectory.aspx)
*Platform*
Connects NAPFA members with valuable resource partners and tools.

- **Directory Access** — Connects With Resource Partners
- **Find Partners** — Identify Suitable Partnerships
- **Partner Listings** — Explore Partner Offerings
- **Resource Tools** — Utilize Partner Tools

### [Member Discounts](https://www.napfa.org/member-resources/member-discounts)
*Service*
Enjoy exclusive discounts on software and services available to NAPFA members.

- **Software Discounts** — Receive Significant Savings
- **Industry Publications Discounts** — Stay Updated with Discounts
- **Additional Partner Discounts** — Access Diverse Offers

## Market Segments

- **Continuing education for financial advisors**: Delivery of accredited live and on‑demand courses, webinars, and learning passes that provide CE credits and professional development for fee‑only advisors.
- **Advisor directories and lead generation**: Verified advisor listings and public firm profiles that increase visibility and drive client referrals to fee‑only financial planners.
- **Practice management and thought leadership**: Content, conferences, and partner-led events that provide practice management guidance, firm growth strategies, and industry insights for advisory firms.
- **Member benefits and partner procurement**: Affinity discounts, vendor listings, and partner directories to reduce costs and help firms evaluate and procure software and services.
- **Networking and mentorship for advisors**: Programs and events that facilitate peer networking, mentoring, DEI initiatives, and professional collaboration among advisors.