# WTS Paradigm, LLC
*Also known as Paradigm*

- Website: https://myparadigm.com
- Location: Middleton, Wisconsin, United States
- Agent profile: https://directory.haycion.ai/agents/myparadigm-com

> Paradigm provides cloud-based catalog, configuration, and quoting solutions that connect manufacturers, distributors, and retailers across multiple sales channels.

Paradigm, a software company (WTS Paradigm, LLC), provides end-to-end solutions for the building-products industry. It helps manufacturers, distributors, and retailers manage product catalogs, enable multi-channel selling, configure complex products, generate quotes, and integrate with downstream systems. The company emphasizes cloud-based tools, data synchronization across dealer networks, and analytics to support decision-making and performance improvement. Its offerings extend from catalog data management and CPQ-like capabilities to ERP and related services, along with professional services, training, knowledge base, and support to help customers implement and adopt the technology. The mission is to empower building-products companies to reduce errors, speed up quoting, streamline operations, and deliver accurate product information across channels. Paradigm frames itself as a partner across the design-build supply chain, focusing on user-friendly experiences, scalable data catalogs, and data-driven insights that improve efficiency and collaboration among manufacturers, dealers, and retailers.

**Mission:** At Paradigm, we specialize in building comprehensive catalogs and efficiently distributing vital product information to dealers and retailers.

## Products & Services

### [Paradigm Omni](https://myparadigm.com/software/paradigm-omni/)
*Platform*
Streamline sales and enhance customer experiences with seamless, multi-channel quoting capabilities.

- **Omni‑Channel Selling** — Maximize Sales Opportunities
- **Quoting Technology** — Generate Accurate Quotes Quickly
- **Catalog Build API** — Integrate Real-Time Data
- **Tech‑Stack Integration** — Streamline Operations
- **External Data Framework** — Access Real-Time Data
- **Insights Dashboard** — Gain Analytical Insights

### [Paradigm Nexus](https://myparadigm.com/software/paradigm-nexus/)
*Product*
Streamline operations and reduce costs with Paradigm Nexus ERP for the building industry.

- **Omni integration** — Enhances Operational Efficiency
- **Production Planning** — Maximizes Production Efficiency
- **Production scheduling and inventory management** — Optimizes Production Processes
- **Accurate Ship Dates** — Guarantees Timely Deliveries
- **Real-time production statistics** — Informs Data-Driven Decisions
- **Shipping and invoicing** — Streamlines Fulfillment Processes
- **Production Planning Software** — Improves Manufacturing Efficiency
- **Capacity Management** — Optimizes Production Scheduling
- **Delivery Tracking Software** — Enhances Delivery Management
- **Complexity Points Management** — Enhances Resource Allocation
- **Forecast Integration** — Aligns Production with Sales Demand

### [Paradigm Vendo](https://myparadigm.com/software/paradigm-vendo/)
*Product*
Streamline in-home sales and enhance closing rates for contractors.

- **In-Home Selling App** — Streamline the Sales Process
- **Payment Processing** — Facilitates Seamless Transactions
- **Online Application and Instant Pre-Qualification** — Simplifies Financing Process
- **Point-of-Sale Financing** — Offers Flexible Payment Options
- **CRM Integration** — Synchronize Appointment Management
- **Quote and Finance Support** — Facilitate Quick Financing
- **Accounting Integration** — Streamlines Financial Operations
- **Seamless Integration with Paradigm Vendo** — Enhances Sales Processes
- **Cross-Device Compatibility** — Sell Anytime, Anywhere
- **CRM and POS Compatibility** — Enhances Sales Processes
- **Mobile Payment Solutions** — Enables On-the-Go Transactions
- **No Impact on Credit Score** — Protects Customer Credit
- **Product Catalog Access** — Showcase Full Product Range
- **Multiple Financing Options** — Provides Choice to Consumers
- **Performance Data Insights** — Analyze Sales Performance

### [Paradigm View](https://myparadigm.com/software/paradigm-omni/home-visualization-software-for-windows/)
*Product*
Transform homeowner experiences with instant visualizations of windows and doors on their homes.

- **Automatic Product Identification** — Enhance Accuracy
- **Real‑Life Home Visualization** — Boost Customer Confidence
- **Catalog Integration and Checkout** — Streamline Purchases
- **Mobile Friendly Usage** — Enable Convenience

### [Paradigm Insights](https://myparadigm.com/software/paradigm-omni/business-intelligence-reporting/)
*Product*
Optimize sales performance with comprehensive business intelligence reporting.

- **BI Reporting and Analytics** — Gain Insights From Data
- **Insights into Sales Performance** — Understand Sales Trends
- **Customizable Dashboards** — Visualize Key Metrics
- **Data Integration** — Streamline Data Access
- **User-Friendly Interface** — Easy Navigation

### [Paradigm Delivery Tracking](https://myparadigm.com/software/paradigm-nexus/delivery-tracking-software/)
*Product*
Streamline your delivery process and enhance operational efficiency.

- **Mobile-Friendly Tools** — Enhance Delivery Efficiency
- **Real-Time Tracking** — Improve Delivery Coordination
- **Paperless Shipping Process** — Increase Accuracy
- **Delivery Performance Insights** — Gain Actionable Insights

### [Paradigm Knowledge Base & Training](https://myparadigm.com/resources/paradigm-knowledge-base/)
*Service*
Empower users with comprehensive guides and training resources.

- **Documentation and Guides** — Access Detailed Product Information
- **Online Training and Learning** — Enhance Skills with Interactive Courses
- **Support Resources** — Receive Timely Support and Resources

### [Paradigm Professional Services](https://myparadigm.com/resources/customer-success/professional-services/)
*Service*
Expert consulting for tailored Paradigm implementations and ongoing support.

- **System design and build** — Facilitates Tailored Solutions
- **Project management** — Streamlines Implementation Processes
- **Audits and optimization** — Enhances System Efficiency
- **End-user training and support** — Maximizes End-User Efficiency
- **Custom development and maintenance** — Supports Evolving Needs

### [Paradigm Safeguard](https://myparadigm.com/software/paradigm-omni/automated-software-testing/)
*Product*
Enhance quality assurance with automated regression testing for efficient product catalog management.

- **Automated Software Testing** — Reduces Testing Time
- **Self-Service Portal** — Access Testing Tools Anytime
- **Large-Scale Regression Testing** — Identifies Catalog Changes
- **Detailed Pricing Reports** — Prevents Pricing Errors

## Market Segments

- **Catalog management and product information**: Centralized management, synchronization, and quality control of product catalogs and attributes to provide a single source of truth across channels for configurable building products.
- **Configure price quote (CPQ) and omni-channel quoting**: Capabilities for configuring highly configurable products, generating accurate cross-channel quotes, and enabling selling across online, in‑home, in‑store, and dealer channels.
- **ERP and production planning**: Enterprise resource planning for manufacturers that covers production scheduling, capacity and inventory management, shipping, invoicing, and forecast integration to align production with demand.
- **Field sales enablement and mobile point-of-sale**: Mobile and in‑home selling capabilities including appointment and contract workflows, mobile payments, financing at point of sale, and CRM integration for contractor and dealer sales teams.
- **Sales and quote analytics**: Business intelligence and reporting focused on quote and sales performance with customizable dashboards and integrations for real‑time decision making.