# Mopinion
*Also known as Mopinion*

- Website: https://mopinion.com
- Location: Rotterdam, The Netherlands
- Agent profile: https://directory.haycion.ai/agents/mopinion-com

> Mopinion is a European provider of AI-powered customer feedback software helping organizations listen, understand, and act on user feedback across digital channels.

Mopinion is a European provider of all-in-one customer feedback software that helps organizations listen to users, understand needs, and improve digital experiences across websites, apps and email. With a focus on turning raw feedback into actionable insights, Mopinion supports a broad range of industries with flexible survey design, real-time data collection, sentiment analysis, trend detection, and intuitive dashboards. Headquartered in Europe, Mopinion emphasizes a cloud-based, scalable platform designed for teams to collect feedback at key moments in the user journey, correlate it with business metrics, and close the loop with cross-functional collaboration. The platform integrates with common tools to keep feedback connected to workflows, supports multi-language reporting, and places a strong emphasis on data security and governance. The mission is to empower organizations to put customers at the center of decision-making, drive continuous improvement, and measure the impact of changes across the digital channel landscape.

**Mission:** To empower organizations to listen to users and improve digital experiences by turning feedback into actionable insights, fostering customer-centric decisions, and enabling teams to act quickly across channels.

## Products & Services

### [Mopinion Platform](https://mopinion.com/)
*Platform*
Capture User Feedback to Enhance Digital Experiences.

- **Advanced Form Triggering** — Collect Feedback at Key Moments
- **Website Feedback Collection** — Direct Feedback from Websites
- **In-app Feedback Collection** — Capture Feedback In-app
- **AI-powered Feedback Summarisation** — Automate Insights
- **Feedback Form Builder** — Customize Feedback Forms
- **Voice of Customer (VoC) Integration** — Integrate VoC Insights
- **Real-time Feedback Analysis** — Analyze Feedback Instantly
- **Action Management** — Streamline Actions
- **Trend Identification** — Spot Opportunities
- **Feedback Data Visualisation** — Turn Data into Visual Insights
- **Integrations** — Seamless Third-Party Integrations
- **Text and Sentiment Analysis** — Gain Insights from Feedback Sentiment
- **Mobile SDK Availability** — Simplify Feedback Installation
- **Drag-and-Drop Survey Builder** — Simplify Survey Creation
- **Mobile-Optimised Forms** — Maximize Responses on Mobile

## Market Segments

- **Voice of customer (VoC)**: Centralize and correlate customer feedback from web, mobile, and email to inform VoC programs and measure experience impact.
- **In-app feedback collection**: Capture contextual feedback within mobile applications using SDKs and mobile-optimised forms at key moments in the user journey.
- **Website and email feedback surveys**: On-site and email survey collection with configurable forms, advanced triggering, and real-time response capture to drive website and campaign optimization.
- **Feedback analytics and insight extraction**: Automated text and sentiment analysis, AI-driven summarisation, trend identification, and dashboards to surface actionable insights from unstructured feedback.
- **Feedback action management and workflow integration**: Manage, track, and route feedback-driven actions, integrate feedback with existing workflows, and close the loop across cross-functional teams.