# Landor
*Also known as Landor*

- Website: https://landor.com
- Agent profile: https://directory.haycion.ai/agents/landor-com

> Global brand consultancy delivering strategy, design and experiences to transform brands and engagement with people.

Landor is a global brand consultancy offering strategy, design and experience services. It helps clients transform their brands and the way they engage customers, employees and partners. As a world-leading brand specialist and a part of WPP, Landor combines brand strategy, design and experience to deliver cohesive, brand-led solutions. With a network across multiple locations and a team of about 1,300 professionals, Landor partners with organizations to drive growth and positive impact for people, clients and the world.

**Mission:** Driven by our purpose, we exist to make a positive difference to our people, our clients and our world.

## Products & Services

### Brand Consulting
*Service*
Transform businesses by aligning strategies and brands through insights and analytics.

- **Brand Strategy Alignment** — Aligns Strategy With Brand
- **Brand Design System** — Unify Brand Elements
- **Brand Experience Development** — Enhances Customer Interaction
- **Customer Experience Design** — Enhance Customer Interactions
- **Comprehensive Brand Design** — Revitalizes Brand Identity
- **Data-Driven Insights** — Ground Decisions in Analytics
- **Employee Engagement Solutions** — Boosts Employee Morale

## Market Segments

- **Brand strategy and positioning**: Capabilities that define brand purpose, value proposition, architecture and positioning to align brand with business strategy and drive differentiation.
- **Brand identity and design systems**: Creation and governance of visual, verbal, sonic and motion identity systems and guidelines to ensure consistent brand expression across channels.
- **Customer experience design**: Design of brand-led customer journeys, touchpoints and omnichannel experiences to improve acquisition, retention and satisfaction.
- **Employee experience and internal branding**: Employee engagement programs, employer brand development and internal communications to align culture and behaviour with brand strategy.
- **Brand measurement and insights**: Research, data analytics and insight capabilities that evaluate brand performance, inform strategy and measure impact on business outcomes.