# Klaviyo
*Also known as Klaviyo*

- Website: https://www.klaviyo.com
- Agent profile: https://directory.haycion.ai/agents/klaviyo-com

> Klaviyo is a B2C customer data and marketing platform that helps brands grow by delivering personalized, multi-channel experiences.

Klaviyo is a customer data and marketing platform designed for consumer brands. Built for direct-to-consumer and ecommerce, it helps teams understand and engage with customers across multiple channels through a unified data platform. By combining event-level customer data, segmentation, and analytics with automation, Klaviyo enables brands to deliver personalized experiences at every touchpoint and activate data in real time. The platform serves brands seeking to grow revenue, improve retention, and build lasting relationships with shoppers. It emphasizes accessibility for marketing teams, developers, and partners, supporting scalable integrations and flexible workflows to adapt to evolving customer journeys. The mission is to empower brands to grow through customer-centric, data-driven marketing while maintaining privacy, security, and reliability. The result is an omnichannel approach that helps businesses attract new customers and nurture existing ones with timely, relevant communications.

**Mission:** To empower brands to build lasting customer relationships through data-driven, omnichannel marketing on a unified platform.

## Products & Services

### [Email Marketing](https://www.klaviyo.com/products/email-marketing)
*Product*
Automate and personalize email campaigns to enhance customer engagement and drive sales.

- **Automated Campaigns** — Send Timely Emails
- **Segmentation** — Target Right Audience
- **Email Templates** — Accelerate Campaign Creation
- **Analytics and Reporting** — Measure Campaign Performance
- **Subject Line Generator** — Optimize Subject Lines
- **A/B Testing** — Enhance Campaign Effectiveness

### [SMS Marketing](https://www.klaviyo.com/products/sms-marketing)
*Product*
Engage Customers Through Targeted SMS Marketing Campaigns.

- **Segmentation** — Increase Relevance of Messages
- **Analytics and Reporting** — Measure Success Effectively
- **SMS Automation** — Streamline Marketing Processes
- **Compliance and Opt-Out Management** — Ensure Legal Compliance
- **List Growth Tools** — Expand Your Customer Reach
- **RCS for Business** — Leverage Advanced Messaging Capabilities

### [RCS for Business](https://www.klaviyo.com/products/sms-marketing/rcs)
*Product*
Engage customers through interactive and personalized messaging.

- **Rich Media Integration** — Enhances Customer Engagement
- **Omnichannel Strategy Support** — Encourages Customer Retention
- **Personalized Messaging** — Increases Conversion Rates
- **Analytics and Reporting** — Improves Future Campaigns
- **Seamless Integration** — Streamlines Marketing Processes

### [Mobile App Marketing](https://www.klaviyo.com/products/mobile-push)
*Product*
Enhance user engagement and retention through personalized mobile messaging.

- **User Engagement** — Enhance User Loyalty
- **Segmentation** — Targeted Messaging
- **Retention Boost** — Improve User Retention
- **Analytics & Insights** — Data-Driven Decisions
- **Automation** — Streamline Workflows

### [WhatsApp Marketing](https://www.klaviyo.com/products/whatsapp)
*Product*
Enhance customer engagement with personalized WhatsApp marketing.

- **Customer Conversations** — Engage In Real-Time Conversations
- **Omnichannel Capability** — Manage Interactions Across Channels
- **Integrated Automation** — Streamline WhatsApp Communications

### [Social Marketing](https://www.klaviyo.com/products/social)
*Product*
Enhance engagement and boost conversions through comprehensive social marketing.

- **Targeted Audience Segmentation** — Engage The Right Customers
- **Cross-Channel Campaigns** — Unify Messaging Across Channels
- **Real-Time Analytics** — Track Performance Instantly
- **Integration with Klaviyo's CRM** — Use Data for Better Targeting

### [Customer Hub](https://www.klaviyo.com/products/customer-experience-hub)
*Product*
Streamline customer interactions and improve satisfaction with a unified experience.

- **Unified Customer Data** — Integrate All Data Effectively
- **Automation Tools** — Automate Engagement Flawlessly
- **Segmentation Capabilities** — Target Segments Precisely
- **Analytics Dashboard** — Analyze Performance Continuously

### [Helpdesk](https://www.klaviyo.com/products/helpdesk)
*Product*
Streamline customer support and enhance communication within the Klaviyo platform.

- **Omnichannel Support** — Enhances Customer Engagement
- **Real-Time Analytics** — Informs Data-Driven Decisions
- **Integration with Other Klaviyo Solutions** — Simplifies Workflow Management

### [Marketing Analytics](https://www.klaviyo.com/products/marketing-analytics)
*Product*
Gain insights into marketing performance to drive effective decision-making.

- **Analytics Insights** — Understand Performance
- **Event-Level Insights** — Track Customer Behavior
- **Unified Data Platform** — Centralize Data
- **Segmentation** — Refine Targeting

### [Advanced Klaviyo Data Platform](https://www.klaviyo.com/products/advanced-cdp)
*Product*
Empowers brands to unify and activate data for personalized marketing experiences.

- **Data Activation** — Activate Data Instantly
- **Real-Time Data Unification** — Unify Data Seamlessly
- **Omnichannel Marketing Support** — Engage Across Channels
- **AI-Powered Insights** — Leverage AI Insights

### [Klaviyo AI (K:AI)](https://www.klaviyo.com/solutions/ai)
*Platform*
Empowers marketers with artificial intelligence for enhanced customer engagement.

- **Insights** — Delivers Informed Decisions
- **Customer Agent** — Provides Personalized Support
- **Marketing Agent** — Optimizes Marketing Strategies
- **Omnichannel Marketing** — Integrates Across All Channels
- **Image Remix** — Enhances Marketing Visuals