# Iterable, Inc.
*Also known as Iterable*

- Website: https://iterable.com
- Location: San Francisco, California, United States
- Agent profile: https://directory.haycion.ai/agents/iterable-com

> Iterable is a cross-channel customer engagement platform enabling brands to orchestrate personalized marketing journeys.

Iterable is a software company that provides a cross-channel customer engagement platform enabling brands to design, automate, and optimize personalized marketing journeys across channels such as email, push notifications, in-app messaging, and SMS.

**Mission:** To help brands deliver engaging, personalized experiences at scale across channels.

## Products & Services

### [Iterable Platform](https://iterable.com/)
*Platform*
Enhance customer engagement with personalized, cross-channel marketing automation.

- **Cross-channel Push with In-app Messaging and Catalog Data** — Create Cohesive Experiences
- **Email Deliverability Workflows** — Ensure High Inbox Placement
- **Time-sensitive Push Campaigns** — Drive Urgency
- **Predictive Goals** — Target High-Value Audiences
- **Push Dynamic Content and Conditional Logic** — Deliver Relevant Messaging
- **Sender Reputation Protection** — Improve Inbox Delivery
- **SMS Personalization** — Enhance SMS Engagement
- **Smart Ingest** — Streamline Data Sync
- **SMS Cross-channel Integration** — Integrate Channels Seamlessly
- **SMS Exit Rules** — Respect User Preferences
- **SMS Quiet Hours** — Maintain User Comfort
- **SMS Frequency Capping** — Control Messaging Frequency

## Market Segments

- **Cross-channel marketing automation**: Capabilities to design, automate, and optimize customer journeys across email, push, in-app, and SMS with campaign orchestration and timing.
- **Email deliverability management**: Capabilities to monitor and improve inbox delivery through deliverability workflows, sender reputation protection, and deliverability-focused automation.
- **Mobile engagement and in-app messaging**: Features for mobile push and in-app messaging, including time-sensitive campaigns, catalog-driven content, and dynamic conditional logic.
- **SMS marketing and compliance**: SMS campaign orchestration with personalization, frequency capping, quiet hours, exit rules, and cross-channel integration to respect user preferences and regulations.
- **Personalization and predictive segmentation**: Personalization and predictive audience capabilities to identify high-value users and deliver dynamic, conditional content across channels.
- **Customer data ingestion and activation**: Capabilities to ingest customer and catalog data from warehouses and activate unified profiles across channels with minimal engineering (smart ingest, catalog sync).