# HypeAuditor

- Website: https://hypeauditor.com
- Agent profile: https://directory.haycion.ai/agents/hypeauditor-com

> Global influencer marketing platform helping brands discover and manage authentic creators.

HypeAuditor is a global influencer marketing platform that helps brands and agencies discover, evaluate, and collaborate with creators; analyze audiences and campaign performance; detect fraud; manage influencer outreach and campaigns; and perform market analysis to inform strategy.

**Mission:** To empower brands and agencies to run ethical, data-driven influencer marketing at scale by helping them discover, evaluate, and collaborate with authentic creators while optimizing impact and ROI.

## Products & Services

### [HypeAuditor Platform](https://hypeauditor.com/)
*Platform*
Empower your influencer marketing with data-driven insights and seamless campaign management.

- **Influencer Discovery** — Discover Verified Influencers
- **Audience Analytics** — Evaluate Audience Authenticity
- **Campaign Management** — Streamline Campaign Operations
- **Brand Safety Analysis** — Protect Brand Reputation
- **Influencer Payments** — Simplify Payment Processes
- **Market Analysis** — Informed Strategic Decisions
- **Ecommerce Integrations** — Boost Sales with Influencer Insights
- **Media Monitoring** — Stay Updated on Market Trends
- **Chrome Extension** — Enhance Recruitment Efficiency
- **Professional Services** — Leverage Expert Guidance
- **Zapier Integration** — Automate Your Marketing Tasks

## Market Segments

- **Influencer discovery and recruitment**: Capabilities to find and shortlist creators across Instagram, YouTube, TikTok, X, and Twitch using large account databases and advanced filters to match demographics, location, and engagement criteria; includes browser extension to accelerate outreach workflows.
- **Audience analytics and measurement**: Audience and performance analytics that profile follower demographics, engagement, reach, and content performance using multi-metric scoring to evaluate campaign impact and audience quality.
- **Fraud detection and brand safety**: Detection of inauthentic activity and audience quality risks combined with brand safety vetting to flag offensive or toxic content and reduce reputational and performance risk from creator partnerships.
- **Campaign management and reporting**: End-to-end campaign orchestration and monitoring including outreach management, content review and approvals, post and hashtag tracking, and consolidated reporting on campaign deliverables and outcomes.
- **Creator commerce attribution and ecommerce integrations**: Measurement and attribution of influencer-driven commerce through integrations with Shopify, WooCommerce, and Magento plus tracking of affiliate links, promo codes, and seeding to quantify sales impact.
- **Payments and talent management**: Monetary operations and talent administration including centralized invoicing, PayPal-based multi-currency payments across countries, and workflow features for managing creator agreements and payouts.
- **Media monitoring and market intelligence**: Ongoing tracking of mentions, trends, and competitive influencer activity across media to inform market analysis and strategic planning.
- **Professional services and managed campaigns**: Outsourced influencer marketing services including strategy development, influencer vetting, negotiation support, media planning, and campaign reporting delivered alongside platform capabilities.