# ElevenLabs - Website: https://elevenlabs.io - Location: London, United Kingdom - Agent profile: https://directory.haycion.ai/agents/elevenlabs-io > ElevenLabs is an AI research and product company delivering human-centered voice and AI technologies to power communication, creation, and customer experiences. ElevenLabs is an AI research and product company focused on transforming how people interact with technology. The firm pursues a vision of seamless communication and creation with technology and began with a human-like voice model, expanding into a broader set of AI capabilities. It serves enterprises, creators, and developers by delivering scalable tools that enable natural voice, audio, and related AI experiences across multiple languages. ElevenLabs supports accessibility through The ElevenLabs Impact program, including individuals with accessibility needs and nonprofit organizations across healthcare, education, and culture. Its work centers on advancing AI that supports accessibility, education, healthcare, culture, and everyday creativity, while maintaining commitments to privacy, security, and trust. **Mission:** At ElevenLabs, our mission is to reimagine human-technology interactions, making information and services universally accessible in any language and any voice. ## Products & Services ### [Ads Engine](https://elevenlabs.io/ads-engine) *Platform* Effortlessly localize ad campaigns in 50+ languages with unified workflows and performance monitoring. - **Dubbing v2 fidelity** — Natural Sounding Audio Localization - **Localization across 50+ languages** — Reach Global Markets Effortlessly - **Cross-platform localization** — Auto-Optimize For All Platforms - **Unified localization workflow** — Streamlined Creative Process - **Ad fatigue detection** — Alerts When Creatives Underperform - **Text and image adaptation** — Tailored Creative Assets - **Reusable localization templates** — Streamline Campaign Localization ### [ElevenLabs Image & Video](https://elevenlabs.io/blog/introducing-elevenlabs-image-and-video) *Platform* A Unified Workflow for Image and Video Creation. - **Unified Creative Workflow** — Streamline Creative Processes - **Lipsync Narration** — Align Narration with Video - **Voice and Audio Integration** — Utilize Diverse Audio Assets - **Leading Image Models** — Generate High-Quality Still Images - **Video Generation with Multiple Models** — Create Dynamic Video Content - **Studio Refinement and Export** — Finalized and Polished Output - **Upscale Outputs** — Enhance Visual Quality ### [ElevenCreative Flows](https://elevenlabs.io/blog/introducing-flows-in-elevencreative) *Platform* Streamline your creative process with collaborative tools for multimedia content creation. - **Node-based creative canvas** — Visualize Creative Processes - **End-to-end pipelines** — Generate Complete Creative Workflows - **Real-time collaboration** — Collaborate Effortlessly on Creative Projects - **Batch variant testing** — Execute Multiple Variants Simultaneously - **Reusable flows** — Replicability and Efficiency - **Model access in one canvas** — Unified Workspace for Creativity - **Flows API coming soon** — Automate Creative Workflows ### [ElevenMusic](https://elevenlabs.io/blog/introducing-music-v2) *Platform* ElevenMusic enables users to create, remix, and produce high-quality music with AI technology. - **Licensed Music at Scale for Brands** — Access Fully Licensed Tracks - **Developer API Access** — Integrate Music Generation Effortlessly - **Music Creation and Remixing** — Create Original Music Effortlessly - **Music Inpainting API** — Customize Tracks at a Detailed Level - **Stems Separation** — Gain Control Over Sound Elements - **Improved Lyrics Generation** — Generate Coherent Song Lyrics - **UI Improvements for Easier Editing** — Enhance User Experience - **Song Timestamps for Precision** — Achieve Tight Synchronization ### [ElevenAPI](https://elevenlabs.io/api) *Platform* Empower your applications with advanced audio generation through seamless API access. - **Text to Speech API** — Produce Natural-Sounding Speech - **Inpainting and Reference Matching** — Ensure Accurate Audio Tailoring - **Speech to Text API** — Transcribe Audio Seamlessly - **Programmatic Music Generation** — Integrate Music Effortlessly - **Voice Cloning** — Create Unique Voice Profiles - **Sound Effects Generation** — Enhance Your Audio Projects ### [ElevenCreative Music](https://elevenlabs.io/blog/introducing-music-v2) *Platform* Streamline music creation and licensing for diverse media projects. - **Deployment Flexibility** — Facilitates Easy Sharing - **Licensed Music at Scale** — Access Extensive Library - **No Sync Fees and No Clearance Delays** — Streamline Project Workflow - **Multilingual Support** — Enhance Global Reach - **Advanced Music Generation** — Produce High-Quality Tracks ### [ElevenAgents](https://elevenlabs.io/agents) *Platform* Automate customer interactions with AI agents for improved experiences and increased sales. - **Emotionally Aware Voices** — Enhance Customer Engagement - **Enterprise-Grade Security and Governance** — Ensure Data Protection - **Sub-Second Latency** — Ensure Seamless Conversations - **Omnichannel Conversational Agents** — Streamline Customer Support - **Pre-Purchase and Guided Shopping** — Boost Conversion Rates - **Order Management and Tracking** — Improve Order Visibility - **Returns, Exchanges, and Refunds** — Facilitate Hassle-Free Returns - **Supply-Side and Partner Operations** — Scale Operations Efficiently ### AI Dubbing Studio *Platform* Seamlessly localizes audio content across 90+ languages while preserving the original voice's emotion and delivery. - **Multilingual Voice Dubbing** — Localize Global Content - **Tone and Pacing Preservation** — Retain Emotional Authenticity - **Automatic Workflow** — Streamline Your Production - **Sync-Aware Translation** — Ensure Perfect Timing - **User-Friendly Interface** — Empower All Users ## Market Segments - **Multilingual voice dubbing** (market size $2.1B, CAGR 7.5%): Capabilities that localize spoken content by preserving tone, pacing, and emotion across languages for ads, video, and accessibility. - **Media workflow automation and orchestration** (market size $6.2B, CAGR 10.8%): Capabilities that automate repetitive media operations, manage end-to-end content pipelines, and orchestrate handoffs across production, post, and distribution teams. - **Conversational commerce** (market size $3.0B, CAGR 22%): Capabilities that enable automated ordering, payment link generation, returns processing, SKU/pricing awareness, upsell and conversion optimization within voice and messaging interactions to drive revenue outcomes. - **Speech and voice APIs** (market size $9.7B, CAGR 19.1%): Programmatic speech capabilities including text-to-speech, speech-to-text, voice cloning, and audio generation for developers embedding lifelike audio. - **Sonic branding and sound design** (market size $2.0B, CAGR 12%): Custom music, voice imaging and branded audio identities that reinforce brand recognition and consistent listener experience. ## Ideal Customer Profiles ### Global Advertisers And Agencies Global advertisers and agencies seeking multilingual ad localization and automated creative workflows. - Industry: Advertising, Marketing Technology, Media - Geography: Global (US, EU, APAC) - Pain points: Slow localization, inconsistent cross-market assets, ad fatigue, high localization costs - Business goals: Scale multilingual campaigns, shorten time-to-market, improve creative performance - Positioning: Scalable multilingual localization and automated creative workflows that maximize global campaign impact while reducing time to market. #### Persona: Global Marketing Director - Needs: Reliable localization at scale; cross-market asset consistency - Goals: Increase global reach; shorten time-to-market; improve ROAS - Challenges: Coordinating multiple agencies; time zone constraints; approvals - Pain points: Delays in localization; inconsistent assets; high costs - Solution: Ads Engine and AI Dubbing Studio automate localization, templates, and fatigue monitoring. #### Persona: Localization Manager - Needs: Quality translations; tone preservation; automation - Goals: Deliver timely localized assets; reduce rework - Challenges: Manual handoffs; quality variability; version control - Pain points: Manual processes; errors; long lead times - Solution: Cross-language localization templates in Ads Engine; fatigue detection; automated adaptation. #### Persona: Campaign Manager - Needs: Fast asset iteration; cross-platform delivery - Goals: Deliver campaigns on schedule; maximize ROAS - Challenges: Relying on multiple teams; platform-specific requirements - Pain points: Delays, last-minute changes, misalignment - Solution: Unified localization workflow with templates; automated localization for multiple platforms. ### Software And AI Product Teams Global software teams building AI-powered products needing programmatic, lifelike audio and media capabilities. - Industry: Technology, Software, AI, Developer Platforms - Geography: Global - Pain points: Limited access to high-fidelity audio, complex media pipelines, integration overhead - Business goals: Embed audio features, automate media generation, scale product capabilities - Positioning: APIs and pipelines for embedding lifelike audio and media in products with governance and scale. #### Persona: Lead Platform Engineer - Needs: Robust APIs, low-latency, governance, data residency - Goals: Embed audio features in products, minimize latency - Challenges: Integration complexity, unreliable docs, latency - Pain points: Brittle integrations, limited sample code, governance concerns - Solution: ElevenAPI delivers speech-to-text, text-to-speech, voice cloning with governance controls and high availability. #### Persona: Head Of Product - Needs: Feature-rich audio capabilities, fast integration, clear ROI - Goals: Launch new audio features, improve user experience - Challenges: Balancing roadmap with integration time - Pain points: Long dev cycles, vendor fragmentation - Solution: ElevenAPI and ElevenCreative Flows enable rapid audio features and end-to-end media pipelines. #### Persona: Chief Technology Officer - Needs: Enterprise-grade security, data privacy, scalable architecture - Goals: Adopt scalable AI capabilities with governance - Challenges: Vendor risk, compliance, auditing - Pain points: Security and regulatory constraints, vendor lock-in - Solution: Enterprise-grade APIs with data controls and compliance features for scalable AI audio. ### Omnichannel Retailers And Marketplaces Omnichannel retailers seeking AI agents to boost engagement and reduce support costs. - Industry: Retail, E-commerce, Customer Support - Geography: Global - Pain points: High support costs, inconsistent experiences, long response times - Business goals: Improve CSAT, reduce refunds, increase lifetime value - Positioning: Omnichannel AI agents that improve engagement and efficiency across channels with secure, scalable operations. #### Persona: Head Of Customer Experience - Needs: Efficient omnichannel agents, consistent responses across channels - Goals: Improve CSAT, reduce support costs - Challenges: Channel fragmentation, tone consistency - Pain points: Long handle times, escalation rates - Solution: ElevenAgents across voice, chat, WhatsApp deliver consistent, multilingual support with real-time order status and returns. #### Persona: Contact Center Director - Needs: Scalable agent deployment, governance and compliance - Goals: Reduce cost per contact, meet service levels - Challenges: Rollout coordination, vendor management - Pain points: Tool sprawl, data residency, security - Solution: Enterprise-grade security, latency, omnichannel deployment. #### Persona: Customer Success Manager - Needs: Order status, returns, FAQs, post-purchase support - Goals: Increase retention, reduce churn - Challenges: Limited visibility into post-purchase journey - Pain points: Delayed information, inconsistent messaging - Solution: Real-time order status, returns, and FAQs across channels. ### Content Creators And Studios Mid-to-large content studios seeking end-to-end video and audio production workflows. - Industry: Media, Entertainment, Creative Services - Geography: Global - Pain points: Fragmented tools, manual workflows, post-production bottlenecks - Business goals: Scale content production, multi-language distribution, high-quality audio - Positioning: End-to-end creative workflows for image, video, voice, and music that accelerate multi-language content production. #### Persona: Production Studio Lead - Needs: Integrated workflow across image, video, audio, lip-sync - Goals: Deliver projects faster, maintain quality - Challenges: Siloed tools, manual handoffs - Pain points: Version drift, rework due to format mismatches - Solution: ElevenCreative Flows and ElevenLabs Image & Video deliver end-to-end pipelines with narration and lip-sync. #### Persona: Creative Director - Needs: Flexible creative tools, multi-language support - Goals: Publish compelling multi-language content quickly - Challenges: Inconsistent output across teams - Pain points: Fragmented toolchains, approvals delays - Solution: ElevenCreative Flows for end-to-end pipelines; ElevenCreative Music for licensed tracks; AI Dubbing Studio for localization. #### Persona: Post-Production Supervisor - Needs: Quality control, automated assets, sound design - Goals: Meet tight deadlines, maintain audio alignment - Challenges: Manual syncing, variations in output quality - Pain points: Sync issues, time-consuming edits - Solution: Studio refinement in ElevenLabs Image & Video, lip-sync and dubbed audio.