# Boostly, Inc.
*Also known as Boostly*

- Website: https://Boostly.com
- Location: Lehi, UT, United States
- Agent profile: https://directory.haycion.ai/agents/boostly-com

> YC-backed restaurant marketing platform that helps owners grow orders and loyalty through data-driven, automated marketing.

Boostly, Inc. is a YC-backed restaurant marketing platform that helps independent and multi-unit restaurants build long-term customer relationships and grow revenue through data-driven, automated marketing. The platform integrates with POS and online ordering systems to power SMS messaging, reviews management, search engine optimization, and social media management, enabling restaurants to turn customer data into actionable engagement and recurring business.

**Mission:** To empower restaurants to grow by turning customer data into personalized, automated marketing that drives repeat visits and strengthens guest relationships.

## Products & Services

### [Boostly Marketing Platform](https://www.boostly.com/)
*Platform*
Transform Customer Data into Engaging Marketing with Boostly.

- **POS Data–Driven SMS Campaigns** — Maximize Engagement with Data.
- **AI-powered SEO** — Enhance Local Visibility.
- **Reviews Collection and AI-Powered Responses** — Boost Online Reputation.
- **ROI Reporting** — Understand Your Marketing Effectiveness.
- **Branded Ordering Apps Integration** — Provide Native Ordering Experience.
- **Social Media Management** — Engage Customers Consistently.
- **Customizable Loyalty Programs** — Increase Customer Retention.
- **Automated Campaign Management** — Save Time on Marketing.

## Market Segments

- **Restaurant marketing automation** (market size $900M, CAGR 14%): Automated campaign orchestration and customer engagement driven by POS and ordering data, including SMS campaigns, opt‑in management, automated workflows, and ROI reporting to increase orders and repeat visits.
- **Local SEO and listings management** (market size $600M, CAGR 14%): Capabilities to optimize Google Business Profile and local listings, generate monthly local content, and improve local search visibility and discovery for single‑location and multi‑unit restaurants.
- **Reputation management** (market size $11.5B, CAGR 13.2%): Review collection, automated review requests, AI‑assisted responses, negative feedback flags and recovery workflows to raise ratings and manage online reputation.
- **Loyalty and guest retention** (market size $15.2B, CAGR 10.7%): Customizable loyalty and rewards programs, guest segmentation and repeat‑visit incentives designed to increase customer lifetime value and recurring revenue.
- **Branded mobile ordering and direct ordering integration** (market size $20.8B, CAGR 14%): Native branded iOS/Android ordering apps and integrations with third‑party ordering providers to enable direct orders, reduce marketplace fees, and capture first‑party customer data.
- **Social media content and publishing** (market size $30.0B, CAGR 24.8%): Creation, scheduling, and automated posting of custom social content across Instagram, Facebook, Google, and TikTok to drive engagement and local awareness.

## Ideal Customer Profiles

### Independent Restaurants
North American independent restaurants seeking data-driven growth.
- Industry: Food Service, Restaurant Technology, Marketing
- Geography: North America
- Pain points: Difficulty in scaling marketing across locations; fragmented customer data; limited marketing bandwidth.
- Business goals: Increase visits and repeat orders; improve marketing ROI.
- Positioning: A comprehensive platform that unifies channel marketing for independent restaurants, turning POS data into personalized campaigns that drive orders, loyalty, and growth.

#### Persona: Independent Restaurant Owner
- Needs: Easy-to-use automated marketing leveraging POS/ordering data with ROI visibility
- Goals: Increase visits and repeat orders; grow revenue
- Challenges: Limited marketing bandwidth; balancing daily operations; data from multiple sources
- Pain points: Manual campaigns are time-consuming; ROI visibility is unclear; inconsistent guest engagement
- Solution: Boostly Marketing Platform automates campaigns from POS data and provides ROI reporting.

#### Persona: Restaurant General Manager
- Needs: Promotion execution tools; local performance visibility
- Goals: Drive local revenue; maintain brand consistency
- Challenges: Coordinating staff for promotions; limited marketing expertise
- Pain points: Time-consuming campaign setup; limited performance reporting
- Solution: Platform enables centralized campaigns with ROI reporting; supports local optimization.

### Multi-Unit Restaurant Operators
North American multi-unit restaurant operators seeking scalable marketing.
- Industry: Restaurant Management, Franchise Marketing, Technology
- Geography: North America
- Pain points: Coordinating campaigns across locations; maintaining brand consistency; measuring ROI at scale
- Business goals: Scale marketing across locations; optimize channel mix; improve ROI
- Positioning: A scalable platform that standardizes marketing across locations, enabling centralized control and ROI measurement for multi-unit operators.

#### Persona: Regional Marketing Director
- Needs: Centralized campaign control; scalable templates; cross-location analytics
- Goals: Grow regional revenue; optimize channel mix
- Challenges: Inconsistent performance across stores; managing many promotions
- Pain points: Time-consuming coordination; ROI measurement across regions
- Solution: Boostly Marketing Platform standardizes campaigns, centralizes ROI reporting for all locations.

#### Persona: Operations Director
- Needs: Standardized promotional playbooks; smooth implementation
- Goals: Ensure brand consistency and efficient rollout
- Challenges: Ensuring uniform execution across stores; resource constraints
- Pain points: Fragmented data; slow rollout
- Solution: Platform provides standardized templates, automated rollout, and performance metrics.

### Online Ordering Focused Restaurants
North American restaurants prioritizing online ordering and digital engagement.
- Industry: Restaurant Technology, Digital Marketing
- Geography: North America
- Pain points: Difficulty driving online ordering campaigns and app adoption; ROI measurement
- Business goals: Increase online orders, grow app engagement, improve digital reach
- Positioning: A digital-first marketing solution that drives online orders and app adoption by automating online-order campaigns, SMS outreach, and local SEO, with clear ROI.

#### Persona: Digital Marketing Manager
- Needs: Tools to drive online orders and app registrations; integrated data from POS and online ordering
- Goals: Increase online orders; grow app adoption
- Challenges: Limited resources for multi-channel campaigns; data silos
- Pain points: Fragmented data; manual campaign setup
- Solution: Boostly Marketing Platform automates online-order promotions, SMS outreach, and local SEO with ROI reporting.

#### Persona: Store Operations Manager
- Needs: Easy-to-implement promotions; alignment with brand and app
- Goals: Maximize online orders from each store; maintain app integration
- Challenges: Coordinating across multiple stores; varying digital maturity
- Pain points: Inconsistent online messaging; measurement gaps
- Solution: Platform provides scalable templates and automation for online campaigns and app engagement.