# SparkLIT Networks Inc.
*Also known as AdButler*

- Website: https://www.adbutler.com
- Agent profile: https://directory.haycion.ai/agents/adbutler-com

> SparkLIT Networks Inc. provides enterprise advertising infrastructure and revenue optimization solutions for publishers and advertisers.

SparkLIT Networks Inc. is a technology company providing enterprise-grade digital advertising platforms and revenue optimization solutions. It serves publishers, advertisers, retailers, associations, and media networks seeking scalable, privacy-conscious ways to manage and monetize online advertising across web, mobile, video, and digital out-of-home environments. The platform offers centralized campaign control, broad targeting, programmatic integrations, and flexible revenue models, while prioritizing brand safety and a positive user experience. Through a combination of core serving capabilities, self-serve access, APIs, and professional services, SparkLIT helps customers maximize advertising revenue, streamline workflows, and measure performance across channels. The company emphasizes privacy, compliance, and responsible advertising in a privacy-first era, supporting industries from healthcare to travel, e-commerce, and publishing. It positions itself as a partner for organizations seeking reliable, customizable infrastructure that can scale with growth and adapt to evolving ad-tech landscapes.

**Mission:** To empower organizations to maximize advertising revenue while delivering privacy-safe, brand-safe experiences.

## Products & Services

### [Ad Server Suite](https://www.adbutler.com/ad-server-suite)
*Product*
Optimize ad delivery across multiple platforms with advanced targeting and real-time analytics.

- **Cross-platform Delivery** — Supports All Platforms
- **Advanced Targeting** — Improves Ad Engagement
- **Real-Time Analytics** — Optimizes Campaign Performance
- **Automated Optimization** — Maximizes Ad Revenue
- **Seamless Integrations** — Streamlines Ad Delivery

### [API and Self-Serve Advertising Portal](https://www.adbutler.com/api-ad-server)
*Platform*
Build custom ad solutions rapidly while simplifying direct sales and billing.

- **Rapid Deployment** — Deploy Quickly
- **Branded Advertiser Portal** — Enhances Brand Identity
- **Integrated Payment Processing** — Streamlines Payment Transactions

### [Custom Development Services](https://www.adbutler.com/enterprise-custom-ad-technology)
*Service*
Achieve unique advertising goals with our skilled AdTech developers.

- **Dedicated Engineering Team** — Access Dedicated Experts
- **Scalable Infrastructure** — Enhance Growth Potential

## Market Segments

- **Supply-side platform and ad server**: Capabilities that enable publishers and media owners to manage, serve, and monetize inventory across web, mobile, video, and digital out-of-home with programmatic integrations, targeting, and reporting.
- **Self-serve advertising and direct sales management**: Features that allow advertisers and direct-sold buyers to create, configure, pay for, and monitor campaigns via branded portals and APIs to streamline direct sales and reduce operational overhead.
- **Ad operations automation and revenue optimization**: Capabilities for automated optimization, advanced targeting, real-time analytics, and yield management that maximize ad revenue and reduce manual ad operations.
- **Custom ad tech engineering and integration**: Professional services and APIs that deliver bespoke integrations, privacy-compliant infrastructures, and scalable ad tech architectures for enterprise publishers, retailers, and media networks.